Why are you paying for ads… but your bar isn’t getting talked about?

Your costs are controlled.
Margins look healthy.
The menu is optimized.

On paper, you’re doing everything right.

But great drinks aren’t marketing. They serve guests. They don’t create moments. And they won’t give people a reason to pull out their phones.

A small theatrical upgrade might increase cost.
It might also increase perceived value, dwell time, and organic reach.

In this episode, we break down how to design a menu that markets your bar for you.

If your cocktails taste great but no one’s sharing them, this one’s for you.

🔴 Learn More: 🔴

📌 Want a personalized bar growth plan?
Book your FREE STRATEGY SESSION here
→ https://barbusinesscoach.com/strategy-session

🚨 Want a stronger team and better bar culture?
Grab the free Bar Culture Workbook now
→ https://barbusinesspodcast.com

📢 Get FREE ACCESS to a group that understands the bar business
→ https://www.facebook.com/groups/barbusinessnation

🚀 Snag my books "How to Make Top-Shelf Profits in the Bar Business!" and "Menus that Sell".
→ https://barbusinesscoach.com/book/

Our Partners:

QuixSpec Bar and Restaurant Intelligence
Business intelligence that actually works! Make confident, data-driven decisions that directly impact your bottom line.
https://www.quixspec.com

Dining Alliance
Dining Alliance helps foodservice operators of all sizes unlock real savings and earn CashBack through our industry-leading rebate program.
https://mydiningalliance.com/register/easy/?c=cjps&segment=Restaurant

Discover how industry shows can transform your hospitality career and business.

In this episode, our expert panel shares personal stories and insights on the evolving role of bar shows and conventions. Learn how these events offer unparalleled opportunities for education, networking, and innovation.

Gain insider knowledge on selecting the right events, maximizing your experience, and leveraging the latest industry trends. Whether you're a newcomer or a seasoned professional, find out how to elevate your skills and business acumen.

Tune in to explore the benefits of attending industry shows and start planning your next event to unlock new opportunities for growth and success.

Key Topics

- The shift from product promotion to education-focused conferences
- Personal experiences from top industry events like Tales of the Cocktail
- Strategies for choosing the right shows based on your goals
- The impact of networking and trend research
- Supporting newcomers through scholarships and inclusive programs

Resources & Links

- India Bartender Show - https://www.indiabartendershow.in/
- Tales of the Cocktail - https://talesofthecocktail.org/
- A Tale of Two Taverns By Dave Nitzel and Dave Domzalski - https://www.amazon.com/dp/B0GLMFNDM9/
- Menus that Sell by Chris Schneider - https://www.amazon.com/dp/B0GHW722LF/
- Stinger Compliance - https://www.stingercompliance.com/
- QuickSpec AI Business Intelligence - https://www.quixspec.com

Cliff Crider - https://www.linkedin.com/in/clifford-crider-0323548/
Aoife Halliday - https://www.linkedin.com/in/aoife-halliday-8831b29a/
Minakshi Singh - https://www.linkedin.com/in/minakshi-singh-4ba9a071/
Dave Nitzel - https://www.linkedin.com/in/davidnitzel/
Chris Schneider - https://www.linkedin.com/in/chris-schneider-74732021/

🔴 Learn More: 🔴

📌 Want a personalized bar growth plan?
Book your FREE STRATEGY SESSION here
→ https://barbusinesscoach.com/strategy-session

🚨 Want a stronger team and better bar culture?
Grab the free Bar Culture Workbook now
→ https://barbusinesspodcast.com

📢 Get FREE ACCESS to a group that understands the bar business
→ https://www.facebook.com/groups/barbusinessnation

🚀 Snag my books "How to Make Top-Shelf Profits in the Bar Business!" and "Menus that Sell".
→ https://barbusinesscoach.com/book/

Our Partners:

QuixSpec Bar and Restaurant Intelligence
Business intelligence that actually works! Make confident, data-driven decisions that directly impact your bottom line.
https://www.quixspec.com

Dining Alliance
Dining Alliance helps foodservice operators of all sizes unlock real savings and earn CashBack through our industry-leading rebate program.
https://mydiningalliance.com/register/easy/?c=cjps&segment=Restaurant

Why do your numbers look right… but your bar feels off?

Your labor’s tight.
Margins look healthy.
The menu’s optimized.

On paper, you’re doing everything right.

But data is transactional. It tracks sales and costs. It doesn’t track loyalty. It doesn’t measure vibe. And it won’t tell you when you’re optimizing the life out of your bar.

Cutting a low-margin item might improve percentages.
It might also hurt long-term relationships.

In this episode, we break down the blind spots of data-driven bar management and where gut instinct still matters.

If your spreadsheet says you’re winning but something feels off, this one’s for you.

🔴 Learn More: 🔴

📌 Want a personalized bar growth plan?
Book your FREE STRATEGY SESSION here
→ https://barbusinesscoach.com/strategy-session

🚨 Want a stronger team and better bar culture?
Grab the free Bar Culture Workbook now
→ https://barbusinesspodcast.com

📢 Get FREE ACCESS to a group that understands the bar business
→ https://www.facebook.com/groups/barbusinessnation

🚀 Snag my books "How to Make Top-Shelf Profits in the Bar Business!" and "Menus that Sell".
→ https://barbusinesscoach.com/book/

Our Partners:

QuixSpec Bar and Restaurant Intelligence
Business intelligence that actually works! Make confident, data-driven decisions that directly impact your bottom line.
https://www.quixspec.com

Dining Alliance
Dining Alliance helps foodservice operators of all sizes unlock real savings and earn CashBack through our industry-leading rebate program.
https://mydiningalliance.com/register/easy/?c=cjps&segment=Restaurant