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  • 32: Why I Sold My Podcast to TrainYo - Sunil and Omar
    Oct 10 2021

    In today’s episode, we sit down with the Co-Founders of TrainYo, Sunil Kumar and Omar Sadik!

    Topics Covered: 
    -The backstories of Sunil and Omar and why they started TrainYo
    - TrainYo's mission to bring equality and high-quality sales candidates into the tech market.
    - Why the current education system is broken and what the future looks like

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    Want to be on the show? Reach out to Marcos Serna on LinkedIn (link below)
    https://www.linkedin.com/in/marcosserna/

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    37 Min.
  • 33: How to Make Your Buyer the Hero - Jason Cutter
    Oct 10 2021

    In today’s episode, we sit down with Jason Cutter, CEO of Cutter Consulting Group. 

    Topics Covered: 
    - The A to Z of sales (prospecting, negotiation, and closing)
    - Jason's unique approach is to be a “Sales Success Architect”
    - Bringing your true authentic self the Sales process
    - Making your buyer the Hero in your sales process 

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    Want to be on the show? Reach out to Marcos Serna on LinkedIn (link below)
    https://www.linkedin.com/in/marcosserna/

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    46 Min.
  • 31: Leveraging Relationships to Close 7-Figure Federal Deals - Jose Ward
    Sep 18 2021

    In today's episode, we learn from Jose Ward, Strategic Account Manager at Okta!

    Topics Covered:
    - Take a long term view of sales by making personal relationships
    - Being authentically curious to get to know your buyers
    - Leverage LinkedIn Sales Navigator to find your potential champions
    - Use a tool like SendOutCards to nurture personal relationships

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    Want to be on the show? Reach out to Marcos Serna on LinkedIn (link below)
    https://www.linkedin.com/in/marcosserna/

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    33 Min.
  • 30: Working with your CEO to close deals; Kris Rudeegraap
    Jul 25 2021

    In today's episode, we learn from Kris Rudeegraap; CEO at Sendoso

    Topics Covered: 
    - Tips on how to co-sell with your CEO 
    - How to recruit Sales talent to your Startup
    - Be "scrappy" and work with tools like Upwork
    - Creative ways to outbound

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    Want to be on the show? Reach out to Marcos Serna on LinkedIn (link below)
    https://www.linkedin.com/in/marcosserna/

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    36 Min.
  • 29: Staying Organized in Sales - Tech Tai
    Jun 22 2021

    In today's episode, we learn from Tech Tai! 

    Learn her strategy on how to: 
    - Become a unicorn sales rep
    - Organize your workflow 

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    Want to share a Sales tip and be on the show? Reach out to Marcos Serna on LinkedIn!

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    48 Min.
  • 28: Authentic Selling - Jeff Kirchick
    Dec 12 2020

    In today's episode, we have Jeff Kirchick, VP of Enterprise Sales at NextCaller!

    Learn his strategy on how to: 
    - Make prospecting fund 
    - Be authentic when selling 
    - Embrace your weird self! 

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    Check out Jeff's Book on Amazon!
    https://www.amazon.com/dp/B08QDPQVB4/ref=cm_sw_r_cp_api_glc_scv1FbAZ0Q5FA

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    Want to share a Sales tip and be on the show? Reach out to Marcos Serna on LinkedIn!

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    29 Min.
  • 27: High-Growth Sales Teams - Scott Leese
    Dec 7 2020

    This week, we sit down with Scott Leese, 6x Sales Leader - 3x Founder - 2x Author - Sales Consultant & Strategic Advisor to startups around the world.

    We learn his strategy on how to build a top-performing sales team and how a VP of Sales can succeed during the COVID pandemic. 

    You will learn how to:
    1) Always build 10X pipeline 
    2) The 3 "p's"

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    Want to share a Sales tip and be on the show? Reach out to Marcos Serna on LinkedIn!

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    42 Min.
  • 26: GAP Selling - Keenan
    Nov 24 2020

    This week, we sit down with Keenan, author of GAP Selling, CEO, Keynote Speaker, Forbes Contributor, and Award-Winning Blogger.

    We learn his strategy on how to GAP sell but more importantly, how to use this strategy in the  SDR role. 

    You will learn how to:
    1) make more efficient cold calls 
    2) prospect into your top accounts 

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    Want to share a Sales tip and be on the show? Reach out to Marcos Serna on LinkedIn!

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    Buy on GAP Selling on Amazon!
    https://www.amazon.com/Gap-Selling-Problem-Centric-Everything-Relationships/dp/1732891001/ref=as_li_ss_tl?ie=UTF8&linkCode=sl1&tag=asalesguy-20&linkId=20d8c124ecc50b1773069b29f2b51306&language=en_US

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    35 Min.