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Running is exploding.

Marathons are selling out. HYROX is filling events faster than ever. Run clubs are popping up everywhere. Google searches for “how to start running” and “run club” are hitting all-time highs. Millions of people are suddenly choosing to run, race, lift, compete and train together.

But why?

Is this really about getting faster and getting in better shape?

Or are we searching for something bigger?

In this episode of Running With James, we take a look at the numbers behind the massive growth in running, HYROX and the fitness industry—and what that growth might tell us about where we are as a society.

We talk about:

🏃‍♂️ Why marathon demand has exploded
🔥 The unbelievable growth of HYROX
📈 The search numbers behind the running boom
🤝 Why run clubs are becoming so popular
🧠 The connection between exercise, mental health and loneliness
❤️ Whether we’re actually getting healthier—or simply becoming more obsessed with fitness
🏋️ How the fitness industry has shifted from selling workouts to selling community
⚠️ The darker side of the fitness boom: comparison, burnout and turning everything into a competition
💭 And the bigger question: Are people really searching for fitness… or are they searching for connection?

Maybe the biggest fitness trend isn’t running.

Maybe it’s belonging.

🎧 Listen now and tell us: Why do YOU run?

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You trained for the race. You put in the miles. You did the workouts.

But do you actually have a race plan?

A great race doesn’t just happen because you’re fit enough to finish. How you pace yourself, fuel, hydrate, manage effort, handle the tough moments, and respond when things don’t go according to plan can make or break your race.

In this episode of Running with James, we’re breaking down how to create a race plan that gives you the best chance of executing on race day.

We’ll talk about:

🏃 How to set realistic race goals
⏱️ How to determine your pacing strategy
❤️ Using effort and heart rate instead of blindly chasing a pace
🥤 When and how to fuel and hydrate
🧠 What to do when the race starts hurting
🔥 How to avoid the biggest race-day mistake: going out too fast
📈 How to adjust your plan when things don’t go perfectly
🏁 Why your race plan should be flexible—not rigid

Whether you’re preparing for your first 5K, a marathon, HYROX, or your next big competition, the goal is the same:

Don’t just show up fit. Show up with a plan.

🎙️ Running with James — real coaching, real training, and real conversations about becoming a better athlete.

If you enjoy the episode, subscribe, leave a review, and share it with someone who has a race coming up.

Support the show

Become a member and support the show:
https://patreon.com/RunningwithJames?utm_medium=clipboard_copy&utm_source=copyLink&utm_campaign=creatorshare_creator&utm_content=join_link

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What happens when you put James, Lauren, and Rocky in the hot seat and ask the questions they normally wouldn’t answer?

This episode of Running With James is a little different. No training plan. No structured interview. Just three coaches answering questions about training, racing, fitness, personal life, pet peeves, embarrassing moments, unpopular opinions, and everything in between.

Some answers are serious. Some are ridiculous. A few might get us in trouble. 😂

Who has the worst training habit?
What’s our biggest pet peeve?
What would we never do again?
Who takes competition the most seriously?
And what questions did we REALLY hope nobody would ask?

You asked. We answered.

This is Running With James… Hot Seat style.

Support the show

Become a member and support the show:
https://patreon.com/RunningwithJames?utm_medium=clipboard_copy&utm_source=copyLink&utm_campaign=creatorshare_creator&utm_content=join_link