There's only 1 way to grow your market share, right? Get more leads! Just kidding. In fact, getting more leads will help very little.... especially when you're struggling to convert the ones you already have into real transactions. The industry average is around 1%, which is pretty bad. But it makes sense: Buying or selling a home is a huge life decision. It takes time, and any lead is going to require months (or even years, in some cases) of nurturing. But no agent has time for that... or do they? Join Jason and Jordan as they discuss the real estate industry's lead conversion crisis, and how agents and brokers can scale their nurturing, so they can make more of the opportunities they have.

On this episode, we interviewed Tommy Lower, owner of a MI Real Team, a brokerage with over 80 agents in Michigan. Tommy shared with us how he leveraged AI to set 7 appointments in less than 30 days for his agents—all from aged data they weren't touching, without making a single phone call. 

What is AI? We hear the term thrown around quite a bit, with new products popping up all over. What we don't have is a clear idea of what it really means to use AI in real estate, and how it can transform aspects of your business. In this episode, Jason helps clarify the different types of AI and its real estate-specific applications. 

Recruiting agents is the core of any brokerage’s ability to remain profitable and scale. But there are many ways to go about it, and every brokerage is different. In this episode, we’re discussing some of the methods our successful brokerage partners have used to attract talent, and the strategies that work for them. Whether you’re looking to attract an experienced sales team or want to find new agents to train, we’re breaking down what any type of agent is looking for, so you can craft your marketing in a way that resonates.

Chace Oldmixon shares his journey through working at different Proptech companies over the past few years, including Opcity, and talks about what he believes is the future of real estate and technology. 

Do you ever feel like there's a giant hole in your sales process that's just leaking leads, conversions, and revenue? That's because, if you're a brokerage owner, there probably is! Real estate professionals (more than professionals in any other industry) are notorious for piling tons of leads into the top of their sales funnels and losing 99% of them. Join us as we discuss what you can do to drive the best experience for your consumer... so you can keep them in your funnel long enough to convert!