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Pest Profits

Pest Profits

Von: Nathan Cook
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Pest Profits is a podcast for pest control techs, managers, and owners who want to make more money without gimmicks or shortcuts. Hosted by Nathan Cook, each episode breaks down why some people in the industry earn more than others—and how to close that gap. Through real-world experience, mindset, skill, and practical insight from the field, Pest Profits helps you increase your value, improve your income, and approach pest control differently. If you work hard but feel capped, this podcast is for you.Nathan Cook Ökonomie
  • Why Is Talking Price Worse Than Crawling Through an Attic?
    Feb 13 2026

    Talking about price in a service business often feels worse than crawling through an attic. If you work in pest control, a blue-collar trade, or any service business, and you struggle with how to talk about price, service business pricing, charging what you’re worth, or explaining value without feeling salesy, this video is for you. Many service professionals, technicians, and business owners work hard but feel uncomfortable during money conversations, quoting jobs, and pest control pricing discussions, and that discomfort costs real money.In this video, we break down why talking about price feels so awkward, why service business pricing creates anxiety, and how to handle customer price conversations with confidence instead of apology. Most service pros don’t struggle with the work—they struggle with pricing, value vs price, and leadership during money conversations.We’ll walk through a simple, proven way to explain one-time service vs ongoing service, how to give two clear pricing options, and how to lead customers without pressure, discounts, or awkward sales tactics. This is soft sales for service pros, built on clarity, confidence, and trust.If you’re in pest control, HVAC, plumbing, electrical, lawn care, or any route-based service business, and you want to stop undercharging, stop apologizing for your price, and start leading pricing conversations, this video will change how you talk about money.#pestprofits, #pestcontrol, #servicebusiness, #bluecollar, #tradeslife, #pestcontroltraining, #serviceindustry, #smallbusinessowner, #pricingstrategy, #saleswithoutselling, #leadershipskills, #businessmindset, #fieldservice, #entrepreneurmindset, #routework, #pestcontroltips

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    24 Min.
  • What Are You Really Paying For?
    Jan 24 2026

    What are you really paying for in pest control?


    Most property managers think they’re buying price.

    Most owners and technicians think they’re defending cost.

    But neither side is actually talking about value—or outcomes.


    In this episode, we walk through a fictional but painfully familiar story that shows why cheap pricing never buys peace, why discounting quietly undermines your authority, and how to replace price-driven language with outcome-driven conversations.


    If you’re tired of apologizing for your pricing, getting pressured to discount, or watching customers choose the lowest bid and regret it later, this episode is for you.


    This is a conversation about confidence, clarity, and communicating value—without being pushy, defensive, or salesy.


    #pestcontrol #pestcontrolbusiness #pestcontrolowner #pestcontroltech #servicebusiness #smallbusinessowner #propertymanagement #valueoverprice #pricingstrategy #businessmindset #communicationmatters #selloutcomes #stopdiscounting #professionalservice #pestmanagement #serviceindustry #entrepreneurmindset #businessconfidence #pricingpower

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    10 Min.
  • 5 Questions That Will Diagnose The Problem
    Jan 17 2026

    "5 Questions That Will Diagnose The Problem"
    Most pest control failures don’t happen because of bad products or bad technicians.
    They happen because the problem was never properly diagnosed.
    In this episode of the Pest Profits Podcast, we break down the 5 questions every technician must ask before treating anything. If you skip these questions, you’re not solving problems—you’re chasing symptoms.
    We talk about:
    • Why most callbacks aren’t pest problems; they’re communication problems
    • How treating symptoms creates unrealistic customer expectations
    • The difference between control, elimination, and long-term success
    • How to set a clear path for the customer—and get buy-in
    • Why pest control is really 80–90% communication
    If you’re tired of callbacks, frustrated customers, and feeling like you’re constantly defending your work, this episode will change how you approach every service call.
    👉 Diagnose before you treat.
    👉 Ask better questions.
    👉 Stop chasing your tail.
    🎧 Subscribe to the Pest Profits Podcast for real-world pest control insight on communication, mindset, and making more money in the field.
    https://youtu.be/OCv-G5OjKQc
    #pestcontrol, #pestcontrollife, #pestcontroltips, #exterminator, #pesttech, #pestcontroltraining, #serviceindustry, #fieldservice, #communicationmatters, #smallbusiness, #pestmanagement, #callbackprevention

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    22 Min.
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