Neal Foard is the Principal and Founder at StoryFire.net where he helps content creators and professionals who struggle with keeping their audience engaged through storytelling to create memorable and impactful video content that connects deeply and retains attention.

In this episode, you’ll learn:

→ The essential elements of storytelling to make your message stick

→ How to balance authenticity and authority in your personal brand

→ Techniques for crafting video content that holds attention despite fast-scrolling audiences

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CONNECT WITH NEAL

🌐 Website: https://www.storyfire.net

📸 Instagram: https://www.instagram.com/nealfoard/

🎵 TikTok: https://www.tiktok.com/@nealfoard

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CONNECT WITH DAVE

🌐 Website: DavePolykoff.com

📹 YouTube: youtube.com/@davepolykoff

💼 LinkedIn: linkedin.com/in/dave-polykoff/

📸 Instagram: instagram.com/davepolykoff

🎵 TikTok: tiktok.com/@davepolykoff

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TIMESTAMPS

00:00 - Introduction to Neal Foard and Story fire.net

03:10 - Why storytelling is the operating system of human connection

07:20 - Crafting hooks and setting clear expectations in stories

11:45 - Balancing authenticity and authority in your content

16:10 - Starting with solutions: How to demonstrate value immediately

22:50 - The power of emotional connection and trust in business

28:40 - Neal’s unique video format and why simplicity wins

34:00 - Sourcing stories from daily life and personal experiences

40:00 - The role of storytelling in healing division and building community

44:20 - Challenges with AI content repurposing and maintaining authenticity

48:00 - Final takeaways: Why storytelling is critical in the digital age

50:20 - Where to find Neal’s content and additional resources

Brandon Birkmeyer is the Personal Branding Consultant and host of the Brands on Brands podcast where he helps professionals who struggle with building visibility and credibility to establish a distinct personal brand that opens doors and creates opportunity.

In this video, you’ll learn:

→ How writing a book can accelerate your personal brand and speaking career

→ The key levers to grow your YouTube channel authentically and strategically

→ Why building a show creates credibility, connection, and a platform beyond yourself

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CONNECT WITH BRANDON

🌐 Website: https://brandsonbrands.com

📹 Podcast & YouTube: Brands on Brands Podcast

👤 Facebook: https://www.facebook.com/bbirkmeyer/

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CONNECT WITH DAVE

🌐 Website: DavePolykoff.com

📹 YouTube: youtube.com/@DavePolykoff

💼 LinkedIn: linkedin.com/in/dave-polykoff/

📸 Instagram: instagram.com/davepolykoff

🎵 TikTok: tiktok.com/@davepolykoff

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TIMESTAMPS

00:00 - Introduction to Brandon Birkmeyer and brands on brands

01:10 - Brandon’s career transition from advertising to personal branding

03:20 - How dictating a book helped Brandon overcome writing struggles

06:00 - Why a book is a powerful business and speaking tool

08:30 - Strategies behind Brandon’s rapid YouTube growth

12:00 - The highest ROI channel: building a personal brand show

16:20 - The importance of professionalism and quality in podcast content

20:00 - Dave’s show structure: story, expertise, and brand

27:00 - How Brandon curates guests and content themes for his show

33:30 - What’s currently shaping the personal branding space: AI and trust

41:50 - Proof and trust becoming the new currency in personal branding

46:50 - Balancing authenticity and context in your content approach

50:30 - Adapting content style to platform and goals

54:10 - If starting over: building a show to create credibility and connection

56:20 - Where to follow Brandon and access his content and book

Dr Grant is the Founder and CEO of Scared So What Ltd where he helps B2B businesses with 1000+ employees who struggle with change management to equip their people with the ability to manage personal change, allowing organizational transformation to succeed.In this episode, you'll learn:→ Why leading with yourself rather than your products is crucial for personal brand success→ How to discover your true personal brand by letting customers tell you how they see you→ Why understanding personal change management is the missing link in successful business transformationConnect With Dr Grant:Website: https://www.drgrant.comLinkedIn: https://www.linkedin.com/in/grantvanulbrich/Instagram: https://instagram.com/ScaredsowhatYouTube: https://www.youtube.com/@scaredsowhatTIMESTAMPS0:00 Introduction0:37 The missing piece in change management2:08 Why doctors need doctors (and brands need outside perspective)5:29 The realization: You are not your company11:18 Finding your North Star as a multi-passionate entrepreneur15:10 The danger of getting lost in whiteboards and AI20:58 The lost art of real human conversation26:38 One book that changed his business outlook31:18 The quote that guides his approach to change34:19 The #1 most important skill for building your brand