Brandon Birkmeyer is the Personal Branding Consultant and host of the Brands on Brands podcast where he helps professionals who struggle with building visibility and credibility to establish a distinct personal brand that opens doors and creates opportunity.

In this video, you’ll learn:

→ How writing a book can accelerate your personal brand and speaking career

→ The key levers to grow your YouTube channel authentically and strategically

→ Why building a show creates credibility, connection, and a platform beyond yourself

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CONNECT WITH BRANDON

🌐 Website: https://brandsonbrands.com

📹 Podcast & YouTube: Brands on Brands Podcast

👤 Facebook: https://www.facebook.com/bbirkmeyer/

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CONNECT WITH DAVE

🌐 Website: DavePolykoff.com

📹 YouTube: youtube.com/@DavePolykoff

💼 LinkedIn: linkedin.com/in/dave-polykoff/

📸 Instagram: instagram.com/davepolykoff

🎵 TikTok: tiktok.com/@davepolykoff

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TIMESTAMPS

00:00 - Introduction to Brandon Birkmeyer and brands on brands

01:10 - Brandon’s career transition from advertising to personal branding

03:20 - How dictating a book helped Brandon overcome writing struggles

06:00 - Why a book is a powerful business and speaking tool

08:30 - Strategies behind Brandon’s rapid YouTube growth

12:00 - The highest ROI channel: building a personal brand show

16:20 - The importance of professionalism and quality in podcast content

20:00 - Dave’s show structure: story, expertise, and brand

27:00 - How Brandon curates guests and content themes for his show

33:30 - What’s currently shaping the personal branding space: AI and trust

41:50 - Proof and trust becoming the new currency in personal branding

46:50 - Balancing authenticity and context in your content approach

50:30 - Adapting content style to platform and goals

54:10 - If starting over: building a show to create credibility and connection

56:20 - Where to follow Brandon and access his content and book