Want your apartment community’s social media to actually do something—like drive engagement, build connection, and fill units? In this episode of The Multifamily Mix, we’re sharing the first two steps to creating binge-worthy social media content that stops the scroll and turns viewers into residents.

You’ll learn how to:

• Think like a Netflix producer to keep your audience hooked
• Use Instagram highlights, pinned posts, and reels to showcase your property
• Turn your social feed into a leasing and retention tool

Perfect for busy property managers and on-site teams looking to improve their multifamily marketing, this episode delivers easy, effective strategies to make your social media work harder for you.

🎧 Ready for stress-free posting every day? Check out our Simply Social Membership—a done-for-you apartment social media plan with captions, graphics, story templates, and reels for just $39/month.

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Feeling overwhelmed during rent week? This quick episode is your survival guide. Packed with encouragement, practical micro-resets, and real-talk for burnt-out property managers juggling resident issues, corporate pressure, and zero time to breathe. Whether you're in leasing or management, take 10 minutes to reset, recharge, and protect your peace.

In this episode of The Multifamily Mix, we’re diving into the #1 thing your residents actually want: better events—and how to make them happen without burning out your team. 🎉

Host Ashley walks you through how property managers can use event marketing to drive renewals, build community, and boost resident satisfaction—all while staying organized and under budget.

You’ll learn:

• How to plan ahead and never scramble last-minute again
• Simple ways to promote your events (with or without social media)
• What types of events actually move the needle for renewals
• How to get residents involved and create that “I love living here” feeling
• Why events are more than fluff—they're your secret retention weapon

Whether you manage 100 units or 500, this episode is packed with real-life tips, tools, and marketing strategies that will make your next resident event your best one yet.

Sprout's Resident Retention Membership is your key to stress-free retention. (It's only $49/month!)