In this episode of Fractional Frequency, we sit down with Paige Arnof-Fenn, Founder & CEO of Mavens & Moguls, a global fractional CMO firm she built more than two decades ago, long before fractional leadership became mainstream.

Paige shares lessons from a career spanning Wall Street, Procter & Gamble, Silicon Valley startups, and more than 25 years as an entrepreneur. We explore why she chose the fractional model after 9/11, why a portfolio of clients can provide more resilience than a traditional corporate career, and how marketing has evolved from intuition to a data-driven discipline.

We also dive into the growing importance of personal branding, why everyone is responsible for managing their own reputation, and what leaders often get wrong about marketing, AI, and social media.

From bootstrapping a business and making difficult decisions about clients and team members to building a global network of independent professionals, Paige offers practical lessons on leadership, culture, resilience, and building a business on your own terms.

On this special one-year anniversary episode, STRATIVIS founders Erin Todus and Amy Crook look back on the year that turned an ambitious idea into a growing business.

They share the highs worth celebrating, the lows that tested them, the lessons they learned the hard way and the people who helped bring STRATIVIS to life. From building a business and growing a team to navigating uncertainty, taking risks, and figuring things out in real time, this is an honest reflection on what year one really looked like behind the scenes.

They also look ahead to what’s next for STRATIVIS, the opportunities they’re excited about, the impact they want to create, and the vision guiding them into year two.

One year in. A lot learned. Even more still to build.

What does it really take to leave a successful corporate career and build a company from the ground up?

In this episode of Fractional Frequency, we sit down with Ike Nwabah, co-founder of Basalingo, to discuss the realities of bootstrapping a startup, building a two-sided marketplace, and leading through uncertainty.

After years in executive leadership roles at companies like Autodesk, AT&T, Cisco, and Armor, Ike made the leap into entrepreneurship to solve a deeply personal problem: helping children learn new languages through activities they already love, like music, sports, dance, and art.

Together, we explore:

• Why Ike chose to bootstrap instead of raising venture capital
• The unique challenges of building a marketplace that requires both supply and demand
• Leadership lessons from transitioning out of corporate America
• Building culture with a lean team of family members, interns, and subject matter experts
• The one metric every bootstrapped founder should be watching
• Advice for professionals navigating layoffs and unexpected career changes

Whether you're a founder, operator, product leader, or someone considering taking the entrepreneurial leap, this conversation offers practical insights on leadership, growth, and building something meaningful from the ground up.