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Echo Podcast Summit

Echo Podcast Summit

Von: Podstarter
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In a media climate dominated by digital voices and one-sided relationships between creators and audiences, trust in podcasting has become one of the most urgent conversations of our time. On June 19, 2025, Halifax hosted Echo Podcast Summit, the largest podcast event Atlantic Canada has ever seen, bringing together global leaders, creators, and critical thinkers to explore the future of trust in media. Brought to you by Halifax-based podcast strategy company Podstarter and global podcasting powerhouse Acast, the summit will be held at the iconic Art Gallery of Nova Scotia in downtown Halifax. It promises a day of sharp insight, bold questions, and boundary-pushing conversation about how trust is built, challenged, and reshaped in today’s fractured media landscape. Proudly sponsored by Acast, the world’s leading independent podcast company, the event reflects a shared mission to foster integrity and openness across the podcasting space.Podstarter INC Sozialwissenschaften
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  • How Mike Bubbins Built a Hit Podcast by Being Unmistakably Himself

    How Mike Bubbins Built a Hit Podcast by Being Unmistakably Himself
    Aug 19 2026
    What happens when you build a podcast around being completely yourself — even if that means calling 95% of your listeners “freeloading dickheads”?In this Echo Podcast Summit 2026 session, Mike Bubbins (Socially Distant Sports Bar, BBC’s Mammoth) joins host Rhys Waters to break down how authenticity, long-form nonsense, and unapologetic Patreon “bullying” turned a niche sports podcast into a multi-award-winning show with a fiercely loyal paying community.Recorded live at the Echo Podcast Summit at the Halifax Convention Centre on June 18, 2026, this talk dives into:How Socially Distant Sports Bar accidentally became a 2.5–3 hour cult hitWhy only ~5% of listeners on Patreon can still pay everyone’s mortgageThe “unique” Patreon call-to-action that doubled signups overnightTurning a podcast audience into a real-life community: live tours, arenas, merch, and even sponsoring 25+ sports teamsWhy being openly woke, kind, and willing to change matters (even for “three straight white blokes”)How personal stories (like “Tops Off Vic”) create deep emotional bonds with listenersPractical advice for podcasters on building community by being unmistakably yourselfIf you’re a podcaster, creator, or just love hearing how weird, human, and heartfelt podcast communities can be, this one’s for you.00:00 – Welcome to Echo Podcast Summit 2026Rhys sets the stage, theme of “community,” and introduces the Echo Podcast Summit context.00:40 – Introducing Mike Bubbins & Socially Distant Sports BarMike’s background, relationship with Rhys, and his podcast/sitcom work.02:45 – How the Podcast Started (and Survived Lockdown)Origins with Ellis and Steff, shift to old clips and documentaries, episodes growing to 2.5–3 hours.04:40 – From Free Listeners to Paying CommunityIntroducing Patreon, early skepticism, structuring free vs paid episodes.06:20 – The “Abusive” Patreon Pitch That Tripled SignupsMike’s unique marketing tactic, berating freeloaders, and how it unexpectedly worked.07:45 – Calling Listeners ‘Freeloading Bastards’ (Clip & Reaction)Clip played; Mike reflects on insulting listeners and why the audience loves it.09:40 – Community, Live Shows & 6,000-Seat ArenaFirst live show, audience turning up in pod “colours”, flags, and drinking the bar dry.11:40 – Sponsoring 25+ Grassroots Sports TeamsHow the pod and its Patreon community fund women’s, disability, and kids’ sports.13:00 – Lockdown Escapism & Talking About Mental HealthAvoiding lockdown discourse, focusing on joy, and helping listeners (and themselves) through hard times.14:50 – Are They High-Maintenance? How the Community BehavesListener gifts, baked goods, begging for more merch, and “please let us give you more money.”16:15 – Meeting the Fans: Pubs, Selfies, and Real Human ConnectionPost-show pub rituals, differences in personalities across the trio, and why this feels like a privilege.17:20 – Fun vs True Crime: Why Show Tone Shapes the AudienceWhy a light, comedy-focused show attracts fun, kind people and how they actively call out toxic masculinity.18:30 – Being ‘Unashamedly Woke’ & Talking Women’s HealthPeriods, white shorts in women’s sport, Christine from Chicago, and learning to change.20:00 – “You’ve Changed, Mate” – And Why That’s GoodGrowing up in the 70s/80s, being challenged by his daughter, and embracing change.20:40 – Core Advice: Build a Hit by Being Unmistakably YourselfWhy authenticity is the only real “strategy” and why even “The Quiet Girls” book podcast could find its 1,000 superfans.22:30 – Behind the Scenes: No Contracts, Just TrustHow the three hosts still don’t have a formal contract, splitting Patreon money on trust.23:00 – Radical Openness & Oversharing (Featuring Mike’s Wife)Tuesday morning phone calls, “You’re a dick,” and the risks and rewards of oversharing.23:50 – The Legend of Tops Off VicFrom neighbor to arena celebrity, puppets and T-shirts, and listeners attending his funeral.25:15 – Why Podcasting Builds a Different Kind of BondDeeper than TV or radio; intimacy, trust, and long-term connection.25:40 – Final Anecdote: The Security Guard Who ‘Knew’ MikeThe London Welsh Rugby Club story and how listeners feel like old friends.27:10 – Sitcom ‘Mammoth’ & A Love Letter to CanadaMike talks about filming, BBC, and his affection for Canada, Toronto, Montreal, and hopes to return.27:50 – Echo Podcast Summit Wrap-Up & 2026 TeaserRhys thanks Mike, thanks attendees & sponsors, and invites people to learn more at EchoPodcastSummit.com.Recorded live at the Echo Podcast Summit (June 18, 2026) at the Halifax Convention Centre.Subscribe for more talks, panels, and behind-the-scenes conversations from Echo and the Podstarter team.echopodcastsummit.com
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    29 Min.
  • Your Podcast Is a 50,000-Year-Old Technology: The Kula Ring & the Gift Economy

    Your Podcast Is a 50,000-Year-Old Technology: The Kula Ring & the Gift Economy
    Aug 5 2026

    Discover why your podcast is part of a 50,000-year-old gift economy – and how understanding that can transform your community, loyalty, and monetization.

    Digital anthropologist Charles explains the Kula Ring, an ancient system of ceremonial exchange, and shows how it maps perfectly onto modern podcasting. You’ll learn why your voice is a gift, why your listeners’ attention is a form of debt and reciprocation, and how to separate community from commerce so you can monetize without breaking trust.

    🎧 What you’ll learn:

    • Why podcasting is really about gifts, not content
    • How parasocial bonds and ritual make audiences feel deeply connected
    • The difference between Kula (community gift exchange) and Gimwali (commercial exchange)
    • How to frame Patreon, merch, and ads so they don’t damage your community
    • Why podcast communities are self-organizing systems you can’t fully control

    Recorded live at the Echo Podcast Summit (June 18, 2026 – Halifax Convention Centre), hosted by Podstarter and supported by amazing sponsors including Acast, Amazon, Accessible Media Inc, and more.

    00:00 – Opening idea: Your voice as a gift
    00:12 – Echo Podcast Summit intro & theme: Community
    02:45 – What is digital anthropology? Charles’ background
    04:10 – The Kula Ring: Ancient ceremonial exchange
    07:07 – From shells to podcasts: Introducing “the how”
    09:20 – Voice, intimacy, and parasocial bonds in podcasting
    11:14 – Attention as currency: The listener’s reciprocation
    13:40 – Debt, mutual aid, and why communities feel like family
    15:06 – Discords, subreddits & fan behavior as gift exchange
    16:40 – Monetization: Kula vs. Gimwali (community vs. commerce)
    18:45 – Merch, Patreon, tickets: How not to break the ring
    19:34 – Rituals in podcasts: Intros, music, and cadence
    21:30 – You don’t own your community: Self-organizing systems
    24:07 – Why podcasting is culturally significant right now
    25:14 – Q&A: Platform “enshittification” & hope for digital spaces
    27:03 – Closing remarks & Echo Podcast Summit 2026 invite

    Recorded live at the Echo Podcast Summit (June 18, 2026) at the Halifax Convention Centre.


    Subscribe for more talks, panels, and behind-the-scenes conversations from Echo and the Podstarter team.


    echopodcastsummit.com
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    28 Min.
  • From Clips to Communities: How Podcasters Grow Across Platforms with Acast

    From Clips to Communities: How Podcasters Grow Across Platforms with Acast
    Jul 22 2026

    How do you turn casual listeners and TikTok scrollers into a real podcast community that shows up, shares, and even buys tickets to live events?

    Recorded live at the Echo Podcast Summit in Halifax, this panel explores how podcast communities migrate across platforms with experts from Acast Canada:

    • Rhys Waters – Host, Podstarter / Echo Podcast Summit
    • Al Strasberg – Creator Network Development Manager, Acast Canada
    • Heather Gordon – Managing Director, Acast Canada

    You’ll learn:

    • Why video isn’t mandatory (and why some top shows stay audio-only)
    • The real signals of engagement beyond download numbers
    • How creators like Morgan Book and Adam & Jax moved audiences from TikTok & social into podcast apps
    • Why a massive following on one platform doesn’t automatically translate into podcast listeners
    • Practical ways to package your show for sponsors and think in omnichannel terms (podcast + social + newsletters + live shows)
    • Concrete tactics for building real community: DMs, Facebook groups, naming your fans, and unforgettable live events

    If you’re trying to grow a podcast, monetize it, or turn your show into a multi-platform brand, this conversation is packed with actionable insight.

    00:00 – Why podcast community matters now more than ever

    00:09 – Echo Podcast Summit intro & theme of ‘community’

    01:24 – Panel intro: Acast, Al Strasberg & Heather Gordon

    03:24 – How podcasts have changed in the last few years

    03:55 – The rise of video… and why some creators stay audio-only

    05:35 – Younger audiences, video trends, and meeting listeners where they are

    06:32 – What real engagement looks like beyond downloads

    07:17 – Picking your platforms wisely: discovery vs deep engagement

    08:55 – When clips go viral but full episodes don’t—does it matter?

    09:41 – Case study: Morgan Book’s journey from BookTok to podcasting

    10:49 – Lessons from moving audiences from social to RSS

    11:16 – Why big social numbers don’t guarantee podcast listeners

    12:27 – Don’t assume your short-form fans will stay for 45 minutes

    13:10 – Case study: Adam & Jax building TikTok first, podcast second

    14:11 – Launching a podcast as a “big reveal” after social growth

    14:31 – Monetization shift: from audio-only to omnichannel selling

    15:54 – Why podcasters can be more influential than traditional influencers

    18:03 – How Acast packages shows for sponsors & handles monetization

    19:49 – Practical tips to start building your community spaces

    20:12 – Substack, TikTok, Instagram, and choosing what fits your show

    20:30 – Montreal case study: thriving Facebook group to 1500-seat live shows

    21:30 – Tony & Ryan: naming their community and replying to everyone

    22:42 – Turning live shows into ‘you’re the only one in the room’ moments

    23:34 – Listener ownership: “I approve this podcast” intros

    24:02 – Closing: sponsors, thanks, and Echo Podcast Summit 2026


    Recorded live at the Echo Podcast Summit (June 18, 2026) at the Halifax Convention Centre.


    Subscribe for more talks, panels, and behind-the-scenes conversations from Echo and the Podstarter team.


    echopodcastsummit.com
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    25 Min.
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