Are you ready to crush it this Black Friday or will you be like most artists and let it pass you by like last year?

In this episode of Creative Juice, Jack and Circa lay out everything you need to know to prepare for a killer Black Friday sale to boost your revenue big time! Learn about the nuts and bolts of Black Friday planning, the power of scarcity and urgency, and why you should start prepping six weeks ahead!

If you want to tap into the biggest sales season of the year and maximize sales for your merch and music online, this episode is your checklist!

DISCOVER:

Why Early Preparation Is Key For A Stress-free Sale

How Black Friday Can Make Up A Significant Chunk Of Your Annual Revenue

What Segmenting Your Offers By Fan Type Can Do For Your Sales

How To Use Scarcity Alongside Urgency To Drive Sales

When To Start Your Sales Early For Maximum Impact

Why Having An Engaging Black Friday Narrative Helps You Stand Out

How To Use Organic Content And Email Marketing To Pump Up Your Sale

RESOURCES:

Learn The Top Music Marketing Strategies Inside IndiePRO

Join Us In The Indepreneur Discord Server!

Looking to expand your team or need marketing help? Apply to work with IndieX!

Despite what you see on the surface, most artists actually miss out on opportunities to maximize their viral moments online. Just a bit of preparation can mean the difference between sales and scrambling...

In this episode of Creative Juice, Jack and Circa chat with Jame McElroy from Two Crow Collective about harnessing viral moments and leveraging them in your online store! Learn about turning your creativity into sales, the importance of community-driven content, and the role of storytelling when it comes to your viral content.

If you’re looking to capture and convert your attention online to grow revenue in your music business, this is your episode!

DISCOVER:

How Risk Taking And Quick Validation Can Drive Your Next Big Idea

What Your Band's Unique Moments Can Feed Into Your Marketing

Why Involving Fans In Your Journey Matters

How To Use Short Production Loops To Test New Ideas

Why Staying Consistent With Your Content Keeps Fans Hooked

How Personal Touchpoints Create Customer Loyalty

RESOURCES:

Learn The Top Music Marketing Strategies Inside IndiePRO

Two Crow Collective

Follow Jame on Instagram

Join Us In The Indepreneur Discord Server!

Looking to expand your team or need marketing help? Apply to work with IndieX!

You think e-commerce isn't for you, the musician? Or maybe you just have doubts about its long-term viability. Think again...

In this episode of Creative Juice, Jack and Circa catch up with Jame McElroy, founder of Two Crow Collective, who pivoted from the world of band merch into building a successful e-commerce brand! Learn about bootstrapping a brand during COVID, how Jame found success selling shirts online, and what musicians can take away from his journey to build a thriving merch revenue stream!

Whether you're trying to grow your income streams or want to level up your merch strategy, this episode will open your eyes to the possibilities with e-commerce in your music career!

DISCOVER:

- How Jame Bootstrapped A Successful E-commerce Brand From Scratch

- What Lessons From Band Life Translated Into E-commerce Success

- Why Your Merch Strategy Doesn't Need To Rely On Touring

- How Sharing Your Authentic Story Can Drive Sales

- How The DIY Ethos Paid Off For Two Crow Collective

- What Long-Term Success Looks Like For Online Brands

RESOURCES:

Learn The Top Music Marketing Strategies Inside IndiePRO

Two Crow Collective

Follow Jame on Instagram

Join Us In The Indepreneur Discord Server!

Looking to expand your team or need marketing help? Apply to work with IndieX!