Your music career is a business. But not everyone sees it that way...

In this episode of Creative Juice, Jack and Circa dive deep into artist management, offering insights from our clients and their managers that blend music marketing with business strategy! Learn about the mindsets of successful managers, how they view marketing, and the dynamics between artists and managers, so you can make your artist's project thrive!

Whether you're an artist who wants to take control of your career or a manager looking to be the best for your clients, this episode will give you a combined look at the business and creative sides!

DISCOVER:

How Artists And Managers Can View The Music Business Like An Actual Business

Why Direct-To-Fan Marketing Doesn't Conflict With Building Awareness

How To Filter Noise And Focus On What Matters For Growth

Why A Manager Needs To Know How To Make Money In The Artist's Business

What Common Mistakes Managers Make And How To Avoid Them

How To Balance Short Term Wins With Long Term Growth Strategies

RESOURCES:

Learn The Top Music Marketing Strategies Inside IndiePRO

Join Us In The Indepreneur Discord Server!

Looking to expand your team or need marketing help? Apply to work with IndieX!

In your music career, one area of focus could be the glue that keeps the rest of your marketing and growth together...

In this episode of Creative Juice, Jack and Circa discuss a pivotal music marketing lesson learned from our agency artists in 2025 that will shape the year ahead! Learn about the importance of an omni-channel marketing approach and how ignoring one critical channel can cripple your impact and sales!

Whether you want your next release to hit harder than ever or need a revenue reboot in the new year, this episode will help you take a 360-degree look at your strategy!

DISCOVER:

How an Omni-Channel Approach Amplifies Your Marketing Reach

Why Neglecting Your Organic Social Content Can Harm Your Sales

How To Maintain A Balance Between Organic Content And Paid Promotions

What The Real Purpose Of Organic Social Should Be For Artists

When To Leverage All Your Communication Channels For Maximum Impact

Why Believing In Your Product Should Drive Your Sales Tactics

What Lessons From 2025 You Should Carry Into 2026 To Succeed

RESOURCES:

Learn The Top Music Marketing Strategies Inside IndiePRO

Join Us In The Indepreneur Discord Server!

Looking to expand your team or need marketing help? Apply to work with IndieX!

Planning your music career for the next year doesn't have to be a brain-melting task, but it does take some reflection to nail your strategy...

In this episode of Creative Juice, Jack and Circa provide a planning framework to help you dominate your music marketing in 2026. Learn about auditing your past year, setting realistic and achievable goals, and aligning your activities with long-term success. Discover how to harness your best habits and navigate your path with a clear approach to growing, capturing, and monetizing your audience!

If you're ready to turn your dreams into an actual plan for the new year, this episode will guide you toward creating an epic 2026 for your music career!

DISCOVER:

Why It's Crucial To Audit Your Past Year Before Planning Ahead

How To Set Goals That Excite You And Work

What The Three Main Channels Of The Buddy System Can Do For Your Growth

How To Reverse Engineer Your Monthly And Weekly Actions

Why Focusing On Habits Is More Effective Than Checking Off Tasks

What Difference Framing Makes When You Fall Short

How To Stay Flexible When You Need To Pivot

RESOURCES:

Learn The Top Music Marketing Strategies Inside IndiePRO

Join Us In The Indepreneur Discord Server!

Looking to expand your team or need marketing help? Apply to work with IndieX!