We share the exact software stack behind our candle company, from storefront and POS to email, inventory, and SEO. The focus stays on affordable starts, smart upgrades, and tools that integrate so they save time and make money.

• choosing Shopify for e‑commerce and POS
• carrying Square as a no‑signal backup
• running subscriptions with Appstle
• starting email on Shopify, upgrading to Klaviyo
• using Meta Ads Manager with simple weekly checks
• turning on Google Merchant for product visibility
• picking QuickBooks, considering Wave or spreadsheets
• standardising work on Google Workspace, Docs, Sheets
• tracking raw materials and COGS with Inventora
• building graphics and images in Canva
• measuring with Google Analytics and Search Console
• lifting rankings using Ahrefs’ free tools

Subscribe to Candle Business Pro on YouTube and join the Inner Circle for workshops, office hours, and step‑by‑step store builds

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🧪 Mastering Wholesale Course

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#032. Here is the free Goal Setting Template: https://www.candlebusinesspro.com/2026goalsetting

We share a transparent look at our numbers, then guide a full 2026 planning workshop across seven life and business areas. The goal is a simple, focused plan you will actually follow, with three SMART goals, clear triggers, and real accountability.

• seven goal areas that support each other
• emotional targets and mindset you want
• one skill that unlocks leverage
• physical habits that protect energy
• relationship rituals for presence
• business focus by channel and role
• hobbies as a reset for creativity
• financial “enough” defined by life needs
• pick three goals from different areas
• make them SMART and time-bound
• first steps, triggers, accountability partners
• why consistency beats constant pivots
• email cadence and stable product lines

Join the Inner Circle before doors close this weekend, grab the candle making course and wholesale course on sale, and download the free worksheet via the link in the email

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WHEN YOU'RE READY

📬 Free Candle Business Supply List

🚀 #1 Candle Making Course

🧪 Mastering Wholesale Course

🧞‍♂️ Join the Inner Circle!

***

CONNECT

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#031. Ready to turn your candle hobby into a business that pays for itself and then some? We tackle the maker questions that matter most: when to formalize your business with an LLC, how to register for sales tax so you can buy supplies tax‑exempt, and what kind of insurance protects you once you start selling at markets, online, or in a storefront. We share the practical steps we used, the providers we tried, and the costs that actually make sense for a young brand.

From there, we get tactical with sourcing. You’ll hear our approach to labels and packaging—separating smart design from affordable printing—and how to find unique vessels without locking yourself into massive custom minimums. We talk timelines and freight tradeoffs, including when a split shipment by air and sea can prevent stockouts without destroying your margins. If you’re planning holiday inventory or a new launch, these details will save you time and cash.

We also map out a focused five-scent launch lineup that converts: a bright citrus bestseller, a masculine wood note for gifting and household consensus, a spa-inspired blend for daily burn, a recognizable mint-eucalyptus profile that reassures cautious buyers, and a versatile lavender that sells online because shoppers know the note. Then we go deep on confidence and pricing. You’ll learn how to choose your niche, study the shelves you want to be on, pick your retail first, and engineer costs to hit at least a 4x multiple—so wholesale, marketing, and growth stay within reach.

If you’ve wondered how to host profitable candle pouring parties, we share our playbook from mobile events to store-based workshops and explain why experiences can become a powerful revenue stream. By the end, you’ll have a clear path to structure your business, source smarter, pick scents that sell, and price with conviction. Enjoy the conversation, share it with a maker friend, and don’t forget to subscribe and leave a quick review so we can answer your next question on air.

Send us a text

SPONSORS & DEALS

💼 View exclusive deals only for podcast listeners

***

WHEN YOU'RE READY

📬 Free Candle Business Supply List

🚀 #1 Candle Making Course

🧪 Mastering Wholesale Course

🧞‍♂️ Join the Inner Circle!

***

CONNECT

🐦 Free Facebook Group

📹 Subscribe on YouTube

📸 Connect on Instagram

***

SHOW LOVE

💜 Leave a review on Apple Podcasts

🟢 Leave a rating on Spotify