Today we have Alyssa (@InspiredMediaCo.) in the Busy Blooming office! The first 500 people to use this link will receive a 1-month free trial of Skillshare with this link: https://skl.sh/tessbarclaybusyblooming09261

🎟️ BUY TICKETS TO THE NYC EVENT ON NOV 5: https://getrella.com/future-of-social

⸻

➡️ CONNECT WITH ALYSSA

Instagram: https://www.instagram.com/inspiredmediaco

TikTok: https://www.tiktok.com/inspiredmediaco

Join the Mini-Mind (use code CREATOR50 for 50% off): https://minimind.inspiredmediaco.com/home

Alyssa's Podcast: https://open.spotify.com/show/5j0ZpvH5pLfzP7Ba5RrRM6?si=srACucltQrO-F1E_kQ-vUA&utm_source=copy-link

⸻

🎧 LISTEN ON THE BB PODCAST

Listen on Apple: https://apple.co/3OsCVEK

Listen on Spotify: http://bit.ly/3CHpmPo

Listen anywhere else: https://pod.link/1565886767

📥 TODAY'S SPONSOR

The first 500 people to use this link will receive a 1-month free trial of Skillshare with this link: https://skl.sh/tessbarclaybusyblooming09261

⸻

⏱️ CHAPTERS & TIME STAMPS

00:00 Intro & sponsor

03:42 - What Is YOU-CODED CONTENT® Content Strategy?

05:35 - How to Find Your Niche: The "Authentic Brand" T-Chart Exercise

08:28 - What Is a LIFESTYLE PILLAR®? (How to Be Memorable on Socials)

12:09 - Examples of LIFESTYLE PILLAR®: Accessories, Pets & Aesthetics

15:27 - UNSELFISH CONTENT® Strategy for Vlogs & Lifestyle Creators

18:43 - How to Tell Engaging Stories in Vlogs: Creating Conflict & Tension

22:43 - How to Create a SIGNATURE STYLE SERIES® That Converts

25:59 - Trending Formats vs Original Content: The "Big Yellow Text" Epidemic

27:38 - Stop Chasing Views: Growing an Account vs Growing a Brand

32:31 - How to Attract High-Paying Clients Without Going Viral

36:40 - The Future of the Creator Economy (Brand Equity & Digital Wealth)

40:00 - Social Media Predictions: What Formats & Strategies Will Last

41:30 - Are Content Coaches Scammers? Navigating Cringe & Building Trust

48:14 - Creator Business Tech Stack: GoHighLevel vs Traditional Websites

51:00 - Why It’s Not Too Late to Start: Finding Your Core Medium

53:33 - Overcoming the Fear of Failure & Perfectionism

56:30 - Where to Find Alyssa & Outro

⸻

🔗 LINKS

Busy Blooming HQ: tess.fyi/hq-yt

Descript: https://get.descript.com/tess

ClickUp: https://try.web.clickup.com/tess

Riverside: https://riverside.fm/?via=tess-barclay

Rella: https://getrella.com/?via=busyblooming

My content creator essentials: https://www.amazon.com/shop/tessbarclay

My ShopMy (clothes, tech, etc.): https://shopmy.us/shop/tessbarclay

Some links are affiliate links — I may earn a commission if you sign up (at no extra cost to you!) 💸

📌 FOLLOW US

Busy Blooming IG → https://www.instagram.com/busybloomingg/

Tess IG → https://www.instagram.com/tessbarclay/

TikTok → https://www.tiktok.com/@tess.barclay

Busy Blooming® is a registered trademark. All content, formats, and segments are original works. Unauthorized reproduction or translation is not permitted.

#socialmediatips #contentcreation

Let's talk about the behind-the-scenes of the BUSINESS of social media!! Today this episode is so out of my comfort zone and I had to ZOOMIES filming it but here we are 🤸‍♂️ We're covering how to make money on social media, how much influencers make, my brand deal income & more!!

Thanks to Storyblocks for sponsoring this video! Get a limited-time discount, only available through this link: https://www.storyblocks.com/tessbarclay

⸻

⏱️ CHAPTERS & TIME STAMPS

00:00 – Introduction & my credentials (lol)

03:37 – How much money do creators make?

09:41 – How much was your biggest brands deal?

11:56 – How much should creators charge for brand deals?

15:50 – How to actually get brand deals

17:20 – How much to make before quitting 9-5?

19:18 – What is the fakest part of the influencer industry?

20:24 – Have you ever had unstable income?

24:49 – What do you do when a brand deal flops?

28:17 – Do creators ever panic about low views?

29:32 – Are all influencer friendships fake?

30:13 -- Are influencer events actually fun?

32:45 – Who Works at Busy Blooming and what's it like working with your husband?

37:35 – How much do you actually work every week?

⸻

🔗 LINKS

Busy Blooming HQ: tess.fyi/hq-yt

Descript: https://get.descript.com/tess

ClickUp: https://try.web.clickup.com/tess

Riverside: https://riverside.fm/?via=tess-barclay

Rella: https://getrella.com/?via=busyblooming

My content creator essentials: https://www.amazon.com/shop/tessbarclay

My ShopMy (clothes, tech, etc.): https://shopmy.us/shop/tessbarclay

Some links are affiliate links — I may earn a commission if you sign up (at no extra cost to you!) 💸

📌 FOLLOW US

Busy Blooming IG → https://www.instagram.com/busybloomingg/

Tess IG → https://www.instagram.com/tessbarclay/

TikTok → https://www.tiktok.com/@tess.barclay

Busy Blooming® is a registered trademark. All content, formats, and segments are original works. Unauthorized reproduction or translation is not permitted.

#branddeals #influencers #socialmediatips

Let's get MONETIZEDDD, MONETIZED 🎶 Today we're unpacking how to get monetized on Youtube before the requirements change in February 2027 - everything from thumbnails to titles to brand ideas - I can't wait to unpack!
The first 500 people to use this link will receive a 1-month free trial of Skillshare with this link: https://skl.sh/tessbarclay08261

00:00 Intro & what I'm doing to help you get monetized 4:10 The 5 "departments" of creators on YouTube 6:44 The winning style of YouTube right now 10:53 Should you be on YouTube more than TikTok?13:22 Do you need to script videos & how? 16:52 YouTube description box template 17:39 The thumbnail & title formula for 2026 20:11 How much to post on YouTube? 21:29 Is YouTube more lucrative than other platforms? 23:18 Do you have to niche down on YouTube? 24:14 How do you build a personal brand on YouTube? 29:00 How do you post sustainably, but stay relevant? 33:06 Should you create for the algorithm or yourself? 28:16 How do you get over feeling embarrassed? 40:09 How do you build a community, not just a following?

#youtubetips #youtubemonetization #youtubegrowth