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  • Matt Weiss on Decision-Making Close to the Problem | Marine Corps Intelligence

    Matt Weiss on Decision-Making Close to the Problem | Marine Corps Intelligence
    Feb 16 2026
    Greatness isn’t luck. It’s built through discipline, leadership, and long-term thinking. In this episode of Born to Be Great, Justin and Nick sit down with Matt Weiss — Marine Corps veteran, entrepreneur, and AI founder—to explore what it really takes to lead under pressure. Matt shares lessons from Anduril, military service, writing on the recruiting crisis, and building companies at the intersection of AI and manufacturing. This episode explores leadership, innovation, service, feedback, and why greatness is built when no one is watching. Key Takeaways 🟦 Leadership is learned through responsibility 🟦 Discipline compounds over time 🟦 Innovation breaks regression to the mean 🟦 Service builds resilience (00:00) Intro (01:36) Matt's Background and Career (03:50) Joining Anduril (05:39) Transition to Military Service (08:52) Writing the Book on Military Recruitment (15:18) Leadership Lessons from the Military (19:36) Business Ventures and Mentorship (23:35) Connecting Legacy Systems with AI (27:52) Targeting Large Enterprises (28:43) Military Leadership Lessons (35:38) What is Greatness (40:31) Where to Find Matt 🔔 Subscribe for weekly episodes of Born to Be Great—real conversations on discipline, leadership, and becoming who you’re capable of being. Born To Be Great: Justin’s Instagram: 🔵 Nick’s Instagram 🔵 Nick’s Instagram ⚪ Born To Be Great Instagram ⚪ Born To Be Great YouTube
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    41 Min.
  • Why Most People Quit Right Before It Works

    Why Most People Quit Right Before It Works
    Feb 9 2026
    Greatness isn’t luck. It’s built through discipline, obsession, and long-term execution. In this episode of Born to Be Great, Justin and Nick sit down with Michael Brandt, founder of Ketone-IQ, to explore what it takes to build elite performance — in business, athletics, and life. Michael shares lessons from Shark Tank, building military-grade performance products, marathon training, and scaling a billion-dollar brand. This episode explores obsession, focus, energy management, and why real success is earned through consistency when pressure is highest. Key Takeaways 🟦 Obsession fuels greatness when disciplined 🟦 Performance is built daily 🟦 Focus outperforms balance in critical moments 🟦 Long-term vision wins 00:00 Intro 01:24 Michael's Shark Tank Experience 04:10 The Birth of Ketone-IQ 07:33 Military Contracts and Performance 18:28 Understanding Ketones and Their Benefits 19:48 Mindset and Entrepreneurial Advice 22:20 Balancing Priorities: The Key to Success 23:02 The Power of Obsession 28:15 Training for Marathons 33:15 Building a Billion Dollar Business 🔔 Subscribe for weekly episodes of Born to Be Great — real conversations on discipline, leadership, and becoming who you’re capable of being.
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    41 Min.
  • What Champions Do When Nobody's Watching ft. Lewis Caralla

    What Champions Do When Nobody's Watching ft. Lewis Caralla
    Feb 2 2026
    Greatness isn’t talent. It’s standards, habits, and discipline. Justin and Nick sit down with elite strength coach Lewis Caralla to break down what it really takes to build winners — on the field and in life. This episode explores discipline, accountability, unfair workouts, mentorship, mental toughness, and why winning is built through daily habits, not highlights. Coach Lew shares lessons from his journey, coaching philosophy, and why embracing discomfort is the price of becoming great. Key Takeaways 🟦 Toughness and accountability still matter 🟦 Winning is built daily 🟦 Little wins compound 🟦 Mental resilience beats talent 00:00 - Introduction 01:50 - Lew’s Journey and Career Beginnings 03:33 - Evolution of Training Methods 04:17 - Life Lessons Through Training 06:24 - Challenges Athletes Face Post-College 08:53 - Impact of Modern College Football Dynamics 10:09 - Mentorship and Accountability 11:52 - Hunger For More 13:57 - Winning Philosophy and Daily Victories 16:29 - The Winning Mindset 19:35 - The Impact of Social Media 20:16 - Longevity of the Game 25:07 - Goal Setting and Personal Growth 27:05 - Moment of Realization 28:42 - Admitting Your Potential 30:02 - Exercise For Potential 32:03 - The Importance of Intangibles 36:26 - Conquering Doubt and Achieving Greatness 🔔 Subscribe for weekly episodes of Born to Be Great — real conversations on discipline, leadership, and becoming who you’re capable of being.
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    39 Min.
  • Believe in Yourself Before It's Too Late

    Believe in Yourself Before It's Too Late
    Jan 26 2026
    You don’t build generational success by accident. You build it through relationships, resilience, and long-term thinking. Nick turns the mic on Justin for a deep dive into his family’s five-generation business legacy, the realities of building and selling a national food company twice, and the mindset required to survive pressure, failure, and uncertainty at scale. This episode explores co-packing, commercialization, customer relationships, leadership during crisis, and why psychology matters more than skillset in business. Justin also shares lessons from high-performance coaching, investing, AI, and legacy, offering a real-world look at what it takes to win long term. Key Takeaways 🟦 Building generational businesses requires patience and adaptability 🟦 Relationships matter more than transactions 🟦 Speed and execution create competitive advantage 🟦 Psychological resilience outweighs technical skill 🟦 Crisis reveals leadership 🟦 Legacy is about people, not just profit 00:00 Introduction 01:13 Justin's Family Business History 04:33 Co-Packing and Commercialization 09:11 Customer Relationships and Business Growth 12:44 Challenges and Resilience During the Pandemic 14:23 AI And The Future of Food Industry 17:11 The Importance of Speed and AI Adoption 18:33 High Performance Coaching Insights 22:27 Investment Strategies and Family Office 26:56 Legacy and Life Philosophy 28:51 Conclusion and Final Thoughts 🔔 Subscribe for weekly episodes of Born to Be Great — real conversations on discipline, leadership, and becoming who you’re capable of being. Born To Be Great: ⚪ Born To Be Great Instagram ⚪ Born To Be Great YouTube
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    31 Min.
  • Consistency Beats Talent When Nobody's Watching

    Consistency Beats Talent When Nobody's Watching
    Jan 19 2026
    You don’t rise to the level of your goals. You fall to the level of your standards. In the first episode of Born to Be Great, Justin and Nick kick off 2026 by breaking down what actually creates winning. Not motivation, not hype, but standards, preparation, and consistency over time. Using a powerful coaching clip as the foundation, this episode dives deep into why average is the enemy, how elite performers stack great days, why compartmentalizing wins and losses matters, and what it really takes to win when pressure hits. From football to business to life, this conversation draws on decades of real-world experience to show why greatness isn’t flashy — it’s built in the boring, disciplined moments most people avoid. If you’re starting a new year and want to raise your standards instead of just setting new goals, this episode sets the tone. Key Takeaways 🟦 You don’t always get your goals, you always get your standards 🟦 Average is the enemy of greatness 🟦 Small, disciplined actions compound over time 🟦 Stacking great days creates momentum 🟦 Preparation determines performance under pressure 🟦 Winning the close moments comes from daily discipline 00:00 - Introduction. 01:05 - Curt Cignetti Clip 03:08 - The Importance of High Standards 07:40 - Average is The Enemy 12:07 - Stacking Great Days 16:43 - The Importance of Compartmentalizing 20:50 - Winning the Close Ones 23:50 - The Fun in Winning 27:57 - Raising Your Standards 30:09 - Final Thoughts and Motivation 🔔 Subscribe for weekly episodes of Born to Be Great — real conversations on discipline, leadership, and becoming who you’re capable of being. Born To Be Great: ⚪ Born To Be Great Instagram ⚪ Born To Be Great YouTube
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    31 Min.