In this episode, we sit down with Kevin O'Donnell, CEO of the Association of Lawyer FIFA Football Agents (ALFFA), a global network connecting licensed FIFA agents who are also qualified lawyers.

Kevin shares the story behind ALFFA's creation and growth, highlighting how the association facilitates international collaborations between lawyer-agents, supports players with transfers and legal issues, and drives innovation in football agency.

In this episode of the BallBusiness Podcast, we sit down with Tolulope Pius, CEO of Nextinis, to explore the vision behind one of football's most exciting lifestyle and hospitality brands. From redefining how fans experience matchdays to creating a luxury community around the game, sharing the inspiration, challenges, and future of Nextinis in the sports hospitality space.

If you've ever wondered how luxury, lifestyle, and football can come together to elevate fan experiences, this conversation is a must-watch.

Stay connected with us: Website: www.theballbusiness.com

In this Podcast, an SEO expert breaks down why so many newly licensed agents struggle to gain visibility, trust, and opportunities in a crowded football industry. From poor digital presence to unclear positioning, we explore the common mistakes that keep talented agents in the shadows.

But more importantly, we show you exactly how to fix it. Learn practical strategies, like how to define your niche, build your online authority, and apply SEO principles to your agency brand.