Apple’s Next Act
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A new CEO at Apple is never just a leadership story, it’s an investing story. We talk through what it could mean now that Tim Cook is retired and Apple hands the reins to John Ternus, a longtime product development leader. If you’ve felt the iPhone cycle has turned into small upgrades and big marketing, you’ll want to hear our take on whether a product-first CEO can restart Apple’s innovation engine and lift the outlook for Apple stock.
We dig into the biggest possible swing factor: a foldable iPhone. We debate who would actually pay $2,000 for a phone, why a larger screen could change how people handle video and Zoom, and whether foldables could become the next premium category Apple dominates. From there, we shift to AI strategy and Siri. Apple’s slower approach might protect the brand, but it also raises the question of who they partner with and how consumers are supposed to judge competing AI tools on accuracy, cost, and usefulness.
Then we get practical about risk. We lay out what would make us sell, including supply chain concentration in China, diversification toward India, potential geopolitical shocks, and the quieter threat of talent leaving for richer AI salaries elsewhere. We close with a reminder of Apple’s biggest strength: the installed base and the service experience that keeps people locked in. If you’re thinking about buying more, trimming, or simply holding, this conversation gives you a clearer checklist. Subscribe, share this with a fellow investor, and leave a review, what would have to happen for you to change your Apple position?
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