Empowered
Ordinary People, Extraordinary Products
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Empowered
Kup za 18,94 €
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Czyta:
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Marty Cagan
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Autor:
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Marty Cagan
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Chris Jones
What is it about the top tech product companies such as Amazon, Apple, Google, Netflix, and Tesla that enables their record of consistent innovation?
Most people think it's because these companies are somehow able to find and attract a level of talent that makes this innovation possible. But the real advantage these companies have is not so much who they hire, but rather how they enable their people to work together to solve hard problems and create extraordinary products.
As legendary Silicon Valley coach - and coach to the founders of several of today's leading tech companies - Bill Campbell said, "Leadership is about recognizing that there's a greatness in everyone, and your job is to create an environment where that greatness can emerge". The goal of Empowered is to provide you, as a leader of product management, product design, or engineering, with everything you'll need to create just such an environment.
A natural companion to the best seller Inspired, Empowered tackles head-on the reason why most companies fail to truly leverage the potential of their people to innovate: product leadership.
©2020 John Wiley & Sons, Inc. (P)2020 Gildan MediaTe tytuły mogą Ci się spodobać
Must read for every Product Leader
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Best prep to start a Product Lead job!
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Best product management Book!!!
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It’s products who earn the salary of people who build, manufacture, support, market, and sell them - hence, it is quite obvious to involve the people along the entire product value chain is key to create and capture the value of products!
End to end interdisciplinary productteams are key!
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Great book for product leaders
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