Start. Scale. Survive. Titelbild

Start. Scale. Survive.

Bold Moves. Big Heart. No Excuses.

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Start. Scale. Survive.

Von: Libor Zezulka
Gesprochen von: Randy Mccarten
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Über diesen Titel

WHAT YOU'LL LEARN:

  1. Brand-First Thinking: Why your brand is worth 10× your factory.
  2. The Rule of 3 and 10: Why your company breaks every time you triple.
  3. The 10× Rule: Why being 10% better doesn't cut it (and what does).
  4. Attention Economy Mastery: How to win when you only get 3 seconds.
  5. Crisis Management: Survival tactics for when everything's on fire.
  6. Real Case Studies: Nokia's death, Airbnb's pivot, Webvan's $800M mistake.
  7. Customer Psychology: Why people actually buy (problems, needs, emotions).
  8. Timing Tactics: The #1 factor between success and failure.
  9. Scaling Strategy: How to grow without destroying what you built.
  10. Marketing That Works: Not theory—what actually drives sales in 2025.

WRITTEN BY SOMEONE WHO'S BEEN THERE:

  • Built international brands from zero to millions in revenue.
  • Scaled companies through 300%+ year-over-year growth.
  • Survived multiple business crises that should've been fatal.
  • Lost millions on bad timing (and learned the lessons).
  • Co-founded businesses acquired by global corporations.

This isn't theory from a consultant. This is hard-won wisdom from the trenches.

BONUS: FREE COMPANION APP Scale+ (iOS, Android)

  • Interactive frameworks and templates.
  • Brand-building worksheets.
  • Crisis management checklists.
  • Community of fellow founders.
  • Regular content updates.
  • Implementation tools.

100% FREE. No subscription. No catch.

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