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Martha Inc.

The Incredible Story of Martha Stewart Living Omnimedia

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Martha Inc.

Von: Christopher Byron
Gesprochen von: Christopher Byron
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Über diesen Titel

 From housewife to billionaire CEO, Martha Stewart is not just the businesswoman with the Midas touch, she is also a lightning rod for many of the most important and controversial social and economic issues of post-WWII American life.

In the unauthorized Martha Inc.: The Incredible Story of Martha Stewart Living Omnimedia, business writer and columnist Christopher Byron traces Martha's journey from the troubled world of a working-class family in New Jersey to the pinnacle of fame and power as the head of the billion-dollar business bearing her name. In Martha Inc., Byron shows that the great irony in Martha's triumph is that she has grown to global fame by celebrating a domestic life she never actually knew. Out of an imagined bliss, Martha created a media and merchandising empire devoted to the celebration of home, food, and family.

©2003 Christopher Byron and Contrarian Pen, LLC (P)2005 Penton Overseas, Inc. Akademiker & Spezialisten Frauen Frauen in der Wirtschaft Geschäftsentwicklung & Unternehmertum True Crime Unterhaltung & Stars Wirtschaft

Kritikerstimmen

"Martha Stewart is a success story you either love or hate, but until now you've only heard her side of it. In Martha Inc., author Christopher Byron chronicles the whole story." ( New York Post)
"Byron will not disappoint those who crave even more evidence of [Martha's] excess." ( New York Times)
"A riveting twist on an old story." ( USA Today)
"Fascinating...a meaty account." ( BusinessWeek)
"Enough dish to feed Martha Stewart lovers and loathers alike in this scrupulously reported bio." ( People)
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