Are you ready for readers?

In January 2022, Joseph Nguyen had no platform, no followers, and no brand—just an idea for a book.

By December 2024, he was a New York Times bestselling author with over 1 million copies sold.

What happened in between?

Whether you're a first-time author or looking to reignite sales, Before the Bestseller reveals the proven paths nonfiction authors take to launch books that sell—and keep selling.

Inside, you'll discover:

• How authors including Mike Michalowicz of Profit First (1M+ copies sold) focused on micro-communities to create echo-chambers

• Who Richard Fenton and Andrea Waltz sent bulk forms to that sold over 500,000 copies of Go For No

• Why James Clear of Atomic Habits leveraged the 3-2-1 email list format for long-term sales

• What made Rich Dad Poor Dad the #1 bestselling finance book of all time

• How Doug Evans used social media networking to sell 100,000+ copies of The Sprout Book at book launch

• Why John Strelecky sold over 8 million copies by handing his book out at Chamber of Commerce Meetings

• How the author convinced 11 universities to send his book to 40,000 students & many, many more book marketing tactics used by bestselling authors proven to sell millions of copies

No matter if you’re traditionally published, hybrid, or self published, this is the most comprehensive guide on book marketing and selling more copies of your book in existence.

You'll love this well extraordinary selling guide, because it is backed with data and the stories will keep you motivated.

Stop guessing. Start succeeding. Your bestseller begins here.