What happens when you stop chasing the latest AI tool and start focusing on what actually matters?

In this episode of the Real Estate Video Blueprint Podcast, Katie Day and Tim Macy sit down with Jimmy Conover to talk about his unconventional path into real estate, growing an Instagram account from 0 to 23,000 followers, and what he's learned about content, AI, consistency, and building a personal brand.

Jimmy shares why AI should help you show up, not show up for you, how to use AI as an employee instead of a replacement for your voice, and why the fundamentals of great content haven't really changed.

They also dive into local content, relocation marketing, storytelling, finding your audience, and why consistency may matter more than constantly chasing the next trend.

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04:37 Why Jimmy Changed His Approach to Content
09:11 What Never Changes in Social Media
11:13 Using AI Without Losing Your Voice
15:32 Why You Shouldn't Outsource Your Connection
21:31 The Content Styles That Actually Build an Audience
28:01 Where Real Estate Content Is Heading Next

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