Zeigt Titel in International

The story of the economists who championed the rise of free markets and fundamentally reshaped the modern world. As the post-World War II economic boom began to falter in the late 1960s, a new breed of economists gained in influence and power. Over time, their ideas curbed governments, unleashed...

‘Impressive … Fascinating’ Sunday Times ‘An authoritative history’ Financial Times ‘Gripping and richly researched’ Rana Mitter A superb new history of the rise of China and the fall of Hong Kong to authoritarian rule. The rise of China and the fall of Hong Kong to authoritarian...

Flipping the Switch is the story of Cole and Guillaume, two guys who left their respective home countries of America and France to move to China and start a business. After a chance meeting, they saw an opportunity to disrupt the lighting market with LED technology. Leveraging their sales, marketing, product development, and manufacturing experience in both Western and Chinese markets, together they bootstrapped an innovative brand. They made every mistake under the sun but somehow failed their way to success. And now they’re teaching others to do the same.

In plain English, this book debunks simplistic notions of what drives trade. As if exchange rates really matter. As if imports kill jobs. As if a trade deficit is a "bad" thing. Instead, the author argues that it is America's successful Multinational Corporations (MNCs) that create her deficit—replacing exports from America with production overseas.

Reinventing the Supply Chain explores the historical role of supply chains in the global economy, outlines where the system went wrong and what needs to be done to fix it, and demonstrates how a retooled supply chain can lead to the revitalization of American communities. Jack Buffington proposes a transformation of the global supply chain system into a community-based value chain, led by the communities themselves and driven by digital platforms for raising capital and blockchain technology.

Revealing the secrets and mindset of some of the best subversive marketers in the business, Just Evil Enough is the essential audiobook for anyone who wants to cut through the noise and stride ahead in the attention economy.

In this book, Patrick Bolton and Haizhou Huang offer a novel perspective, viewing monetary economics through the lens of corporate finance. They propose a richer theory, where money can be seen as the equity capital of a nation, playing a similar role as stocks for a company. This innovative framework integrates the real and monetary sides of the economy, with a banking sector and debt at its core.

This groundbreaking book is the first to both identify the wide range of political risks that global firms face and show investors how to effectively manage them. Written by two of the world's leading figures in political risk management, it reveals that, while the world remains exceedingly risky for businesses, it is by no means incomprehensible. The authors provide a wealth of unique methods, tools, and concepts to help understand political risk, showing when and how political risk analysis works - and when it does not.

Экономика – это очень скучно. Куча непонятны заумных слов и формул? Кто вам такое сказал? Экономика это интересно и просто! Вы просто не знаете, с каким соусом ее нужно подавать, на какой стороне пережевывать и долго ли жевать. Все базовые знания о ней и много больше вы получите из книги Хулиномика, а также найдете немало интересных ответов на вопросы по типу: Как появилась биржа, и почему в России она круче? ; Кого облапошила английская королева? ; Как говнюки становятся директорами? ; Что такое акции и что с их прелестью можно делать?

AI-powered programmes like ChatGPT have become valuable tools in the financial market, and proven to be incredibly beneficial to investors looking to identify investment opportunities and risks that might be overlooked by humans. Yet there is a darker side to these products, which we are only just beginning to fully understand. In this book, Rickards shows how models like ChatGPT work, and how they can be leveraged to capitalize on markets and avoid losses by providing accurate, up-to-date financial insights. Rickards’ guide is essential for anyone looking to navigate this new climate.

A NEW YORKER BEST BOOK OF THE YEAR A KIRKUS BEST NONFICTION BOOK OF THE YEAR The rise of globalization and financialization as seen from a barge—one Swedish barge, to be exact, built in 1979 "The many-headed hydra of neoliberalism has found its chronicler." —Sven Beckert, author of...

Des leçons intemporelles sur ce qui ne change jamais dans un monde en perpétuel mouvement, par Morgan Housel, auteur de "La Psychologie de l'argent". Si vous faisiez un bond de cinq cents ans dans le passé ou dans le futur, vous seriez ahuri par l'état d'avancement des technologies et de la médecine. L'ordre géopolitique vous paraîtrait incompréhensible. Les langues et les dialectes vous seraient peut-être inintelligibles. Mais vous reconnaîtriez sans mal les principes universels qui régissent les comportements.

The real-world, battle-tested concepts in this book focus heavily on influencing your buyer’s psyche (i.e. their “operating system”) so that you enjoy: Faster conversion of prospects.

What if the way we understand our world is wrong? What if it isn't politicians and events that shape our lives but secret deals made by people you've never heard of? This book tells the story of the secret deals that are changing the world and revolutionising everything we do, including money, the food we eat, what we buy and the drugs we take to stay well. These deals never make the news: they are made high up in boardrooms, on golf courses and in luxury cars, each sealed by world-changing handshakes.

The history-making development of the Chinese economy has entered a new phase: China is moving aggressively from a strategy of imitation to one of innovation. Driven both by domestic needs and by global ambition, China is establishing itself at the forefront of technological innovation. Western businesses need to prepare for a tidal wave of innovation from China that is about to hit Western markets, and Chinese businesses need to understand the critical importance of innovation in their future.

The term affiliate marketing has been misunderstood and underestimated since its inception. At its core, affiliate marketing represents something overwhelmingly positive: paying only for marketing that delivers actual, quantifiable results. Robert Glazer, a leader in the affiliate marketing industry for more than a decade, draws upon his experience and insights gathered from influential marketers to examine a rapidly changing field. Performance Partnerships is the first in-depth look at the performance (affiliate) marketing industry.

FrauNetzwerk ist ein Projekt von einer Networkerin für Networkerinnen. Isabella Ligeti lässt dich durch spannende Geschichten und richtungsweisende Tipps und Know-How an ihrer über 10-jährigen Erfahrung im Networkmarketing teilhaben. Lass dich inspirieren und erlebe Veränderung in deinem Mindset und deinen Ergebnissen in deinem Business, deiner Persönlichkeit und deine Beziehungen. Ein Hörbuch geschrieben und gesprochen von einer Networkerin für Networkerinnen! Ehrlich, offen, transparent!​

In this gripping expose from nationally best-selling author Michelle Malkin, you'll learn that the immigration crisis is no accident. Powerful special interest groups are pulling strings behind the scenes to keep US borders open so that a flood of cheap labor can enrich our nation's elite and new generations of Democratic voters can steal our political future. Who is funding America's immigration crisis? Who is profiting off of our vulnerability? In Open Borders, Inc., Malkin follows the money and motives to show that how we're falling victim to a massive immigration scam.

Packed with cases, cultural awareness scales, communication tests and practical tips, this lively guide will help anyone of any nationality become a better communicator. Whether one's task is to give a presentation to a cross-cultural group or to negotiate with an overseas client, Bridging the Culture Gap will ensure that the listener has the cultural awareness to communicate the intended message.

David Rowan travels the globe in search of the most exciting and pioneering start-ups building the future. He’s got to know the founders of WhatsApp, LinkedIn, Google, Spotify, Xiaomi, Didi, Nest, Twitter and countless other ambitious entrepreneurs disrupting businesses in almost every sector. And yet too often the companies they’re disrupting don’t get it. They think they can innovate through jargon: with talk of change agents and co-creation gurus, ideas portals and webinars, make-a-thons and hackfests, paradigm shifts and pilgrimages to Silicon Valley.