Ergebnis für "Downfall" in Marketing & Vertrieb

The Story of Advertising.(And my part in its downfall) 15 Episodes that tells the story of advertising from the very beginning. The definition of a brand, their emergence at the turn of the century. The development of Radio and TV, the Madmen era. London and the swinging sixties. The emerge of the Media Agency and lessons for the future. Stuart Fogarty is a graduate of St. Columba’s College and UCD Dublin, Ireland. He is a second-generation Adman, son of an Agency CEO. A Former President and a Fellow of The Advertising Institute (IAPI); Board Member and a Fellow of The Marketing Institute...

The Story of Advertising over 10 weekly Episodes that’s neverbeen told. If you’re interested in media or advertising, you’llbe interested in this.Lessons from the past, that warns of today’s oncoming doom.Advertising is all about to change forever and someone’s toblame….How did advertising start? And why? How did brands beginand Agencies emerge? What is a brand?Who were the US Madmen of the 1950’s and why do theymatter? The Saatchi’s and BBH of London taking their power.The infamous global holding companies of now.The classic international campaigns – British Rail, I’d like...