Ergebnis für "Big Data" in Sicherheit & Verschlüsselung

Like it or not, your every move is being watched and analyzed. Consumers' identities are being stolen, and a person's every step is being tracked and stored. What once might have been dismissed as paranoia is now a hard truth, and privacy is a luxury few can afford or understand. In this explosive yet practical book, Kevin Mitnick illustrates what is happening without your knowledge - and he teaches you "the art of invisibility".

¿Por qué hay empresas que tienen graves problemas para conseguir clientes mientras otras facturan como locas, sirviendo lo que su público necesita en todo momento? ¡No es magia!, se trata de tener un plan y de saber hacer las cosas estratégicamente, pero hay algo más... Lo que aprenderás a continuación es lo que muchos expertos no quieren que sepas, incluso nos han pedido que no lancemos este producto. Esta será tu herramienta para quitarte a tu competencia del medio, llevar tu empresa al siguiente nivel y que tu público compre tus productos como pan caliente.

This eye-opening book provides vital information that has been out of reach to those who need it most—the millions of Facebook, Google, Amazon, Apple, and Microsoft users who have come to love and depend upon these digital products. Veteran consumer advocate Jane Hoffman makes the complex world of Big Tech simple to grasp as she reveals exactly how Big Tech uses—and abuses—your personal information. And she proposes a bold blueprint for reforming these corporate behemoths.

The greatest threat to privacy today is not the NSA, but good-old American companies. Internet giants, leading retailers, and other firms are voraciously gathering data with little oversight from anyone. In Las Vegas, no company knows the value of data better than Caesars Entertainment. Many thousands of enthusiastic clients pour through the ever-open doors of their casinos. The secret to the company’s success lies in their one unrivaled asset: they know their clients intimately by tracking the activities of the overwhelming majority of gamblers.

Your data has already been sold...Get it back. There are so many times when we are online, and we need to make sure that our data is safe. We assume that we are doing a good job with a bit of anti-virus protection and carefully selecting what sites we visit. But when some of the big companies we trust, including Facebook, Google, and more, are willing to gather up as much data as they can about all our lives (whether online or not) and then sell it make money, it’s hard to know how safe our information really is.