eCommerce Fastlane: Shopify Growth Strategies—Where AI Efficiency Meets Human Connection Titelbild

eCommerce Fastlane: Shopify Growth Strategies—Where AI Efficiency Meets Human Connection

eCommerce Fastlane: Shopify Growth Strategies—Where AI Efficiency Meets Human Connection

Von: Steve Hutt | Shopify and eCommerce Expert
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Über diesen Titel

Running a Shopify store? You already know success isn't about finding the right app—it's about knowing which strategies actually work at your specific stage of growth. I'm Steve Hutt, and I've lived every level of the ecommerce journey. From eBay Power Seller shipping products from my garage, to co-founding and scaling VisionPros.com (an optical DTC startup) through to a successful exit, then spending 6+ years as a Shopify Merchant Success Manager helping 100+ brands from startup to enterprise scale, including working with teams at Tentree, Dr. Squatch, Bulletproof Coffee, Salt & Straw Ice Cream, MUD/WTR, Bokksu, and many more. Here's what makes this podcast different: I've been on both sides of the table. 6+ years working inside Shopify gave me access to what's coming before most merchants know it exists. Building, scaling, and successfully exiting my own ecommerce businesses taught me what actually works when your money and reputation are on the line. That combination of insider access plus real operator experience gives you a perspective you won't find anywhere else. Since 2018, eCommerce Fastlane has delivered over 430 episodes and more than 2 million downloads to ambitious Shopify founders and marketers. Every week, I chat with operators, developers, and experts who share what's actually moving the needle right now—not theory, but patterns I've seen work consistently across dozens of brands at multiple stages. Whether you're launching your first store or scaling past seven figures, every episode gives you stage-aware strategies you can implement this week. We dig into Shopify apps, digital marketing, retention tactics, AI tools, and the operational stuff that actually reduces overwhelm—while building customer loyalty that lasts. You'll learn how to leverage emerging tech without losing what makes your brand unique. You'll also hear real founder stories, including lessons from my own journey building and exiting a DTC brand, plus insights from guests across 430+ episodes who've been exactly where you are. This isn't content for content's sake. It's what you'd get sitting at a mastermind table with someone who's built, scaled, and exited—and helped hundreds of others do the same. Ready to grow smarter, not just faster? Join thousands of founders and marketers in the eCommerce Fastlane community through our podcast, newsletter, blog, and forthcoming book "Thriving with Shopify." Steve Hutt DTC Founder | Podcast Host Find Us Online Website: eCommerceFastlane.com Newsletter: FastlaneInsider.com LinkedIn: linkedin.com/in/shutt X: x.com/stevenhutt Instagram: instagram.com/ecommercefastlane Email: steve@ecommercefastlane.comSteve Hutt Management & Leadership Marketing & Vertrieb Ökonomie
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    Alibaba makes 90% of revenue from supplier advertising—meaning the factories you see first simply paid the most to rank there.

    In this episode, discover:

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    Ricky Ho is founder of SourceReady and third-generation manufacturing family. He raised venture capital from Sequoia and GGV, earning Forbes 30 Under 30 Asia.

    Whether you're doing $10K months or $1M months, this conversation delivers actionable insights you can implement this week.


    📝 Full show notes, strategic takeaways, and resources: https://ecommercefastlane.com/podcast/episode-444/

    Connect with us:

    🐦 Twitter: https://twitter.com/stevenhutt
    💼 LinkedIn: https://www.linkedin.com/in/shutt/
    📘 Facebook: https://www.facebook.com/thrivingwithshopify

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  • 162,000 Discount Codes Analyzed: The Unique Strategy That's Secretly Driving Shopify's Top Brands
    Jan 20 2026

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    In this episode, discover:

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    • Why 46% of distributed codes expire unused (revealing hidden opportunities in your customer data) and how brands like Viore and Allbirds use this intelligence to optimize discount strategies across 20,000+ merchant benchmarks
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    Cara Marin is Product Owner for Bulk Discount Codebot at Seguno. Her team analyzed 162,000 discount code sets to create the industry's first comprehensive benchmarking report on strategic discounting.

    Whether you're doing $10K months or $1M months, this conversation delivers actionable insights you can implement this week.

    📝 Full show notes, strategic takeaways, and resources: https://ecommercefastlane.com/podcast/episode-443/

    Connect with us:

    🐦 Twitter: https://twitter.com/stevenhutt
    💼 LinkedIn: https://www.linkedin.com/in/shutt/
    📘 Facebook: https://www.facebook.com/thrivingwithshopify

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    Edward Upton is CEO and Founder of Littledata, rebuilding e-commerce tracking infrastructure from the ground up to solve the data accuracy crisis affecting Shopify brands globally.

    Whether you're doing $10K months or $1M months, this conversation delivers actionable insights you can implement this week.


    📝 Full show notes, strategic takeaways, and resources: https://ecommercefastlane.com/podcast/episode-442/

    Connect with us:

    🐦 Twitter: https://twitter.com/stevenhutt
    💼 LinkedIn: https://www.linkedin.com/in/shutt/
    📘 Facebook: https://www.facebook.com/thrivingwithshopify

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    32 Min.
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