Your Culture is Strategy: Building Companies Where Values Drive Results
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What can focusing on your people’s growth do for your company?
Mike Lantz, founder and CEO of trueU, sits down with Scott Eckart to share his philosophy that people are the greatest strategic advantages a company can have, shaped by his time developing culture and talent at Defenders Direct and F.C. Tucker Company.
Mike talks about the importance of supporting employees in becoming the best versions of themselves, driving strategy with culture, and committing to the company’s values and standards. You’ll hear about the traits a good leader should have, how people thrive when their leaders believe in them, and why companies should hire more than one type of person.
In this episode, you’ll learn:
- Why culture isn’t just about what’s in your break room
- What you should ask to know if a new hire is a good fit
- The different kinds of workers you need on your team
Things to listen for:
(00:00) Meet Mike Lantz
(05:14) Investing in your people grows revenue
(07:13) The role of accountability in building high-performing teams
(10:45) Why culture should be your business strategy
(13:25) Helping people become the best versions of themselves
(21:58) Nature vs. nurture and spotting talent
(29:02) Lessons on diversity from playing in a band
(31:05) What assessment tools are good for
(33:15) The different roles that help a team succeed
(39:40) Feedback is a gift
Resources:
Mike Lantz’s LinkedIn: https://www.linkedin.com/in/mikeclantz/
trueU LinkedIn: https://www.linkedin.com/company/trueu/
trueU website: https://trueu.com/
Join the Velocity Network: https://www.velocoaches.com/
