In this episode, I sit down with Ross O'Lochlainn, a mechanical engineer turned creative coach, to discuss how seasoned professionals can bring more energy and excitement to their written communication.

We explore strategies for more effective communication, ensuring your expertise truly resonates. This conversation offers valuable insights into enhancing your communication skills.

Explore Ross's world with this useful resource:

https://conversionengineering.co/hook-frames

(10 Energizing Hook Frames free download)

More about Russell, Visit: https://russellpearson.com

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▶️ Secret Workshop: For those ready for the next step, this is the fastest way, I know, to build a highly profitable consulting business in just 4 days a week.
https://youtu.be/4dUzyjkMgrw

Are you a successful professional or business owner who's great at what you do, but still feels like a best‑kept secret? In this episode, I'm joined by visibility and PR strategist Jemimah Ashleigh to unpack how experts can turn 20+ years of experience into a highly paid consulting or advisory business in 2026.

Visit https://www.jemimaashleigh.com

We dive into:

• Why being good at your job isn't enough anymore in the age of AI
• How to clarify the problem you solve and who you solve it for
• The danger of "Frankensteined offers" (and how to simplify your services)
• How to build a personal brand that attracts consulting clients
• Exactly where your ideal clients are spending time and money
• How to use media, PR and business awards to build authority
• Practical ways to repurpose visibility wins across social media
• Using AI tools (like ChatGPT) to create content faster, without sounding generic

If you're:

• A corporate expert wanting to start a consulting business
• A service-based founder moving from "doing" to advising and mentoring
• A seasoned professional aiming to build a legacy and higher-impact career

…this conversation will give you a concrete roadmap to get seen, get known, and get clients.

🔔 Subscribe for more episodes on consulting, positioning, and building a profitable expert business.

Learn how AI won't Replace Professionals, It Will Reshape Them into the next season of Consultants and Mentors.

You may be done with a lot of things, but you're definitely not done with providing value through your work.

In this episode, Russell Pearson, discusses the options and considerations for those considering the next season of their Professional Life.

Free Consulting Resources available at: https://russellpearsonprograms.com

Get the Book: https://businessofexpertise.com/book

More about Russell, Visit: https://russellpearson.com

SUBSCRIBE for more videos like this one.

▶️ Secret Workshop: For those ready for the next step, this is the fastest way, I know, to build a highly profitable consulting business in just 4 days a week. https://youtu.be/4dUzyjkMgrw