Work Shouldn't Suck: Scale your business without running yourself into the ground!
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Work Shouldn't Suck: Scale your business without running yourself into the ground!
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Welcome to Ready. Set. Action.! In this episode, marketing veteran Kristina Witmer and talent leader Debra Horowitz engage in an insightful conversation with Brett Ferguson, a specialist in helping business owners scale, sell or regain balance. Brett shares his journey from coding to coaching, his love for designing business systems, and the common pain points preventing business owners from thriving.
Discover actionable strategies for differentiation, understanding market positioning, and the key steps in scaling versus exiting a business. Whether you are a tech business owner or a small business leader, Brett's advice on achieving a premium exit and optimizing operations will provide you with essential takeaways. Tune in for practical business growth tactics and inspiring advice!