Why Scaling Up, Smarter Partnerships, And Targeted AI Beat A Race To The Bottom
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We unpack what operators and service companies can do to win in a flat market: scale smart, align incentives, fix power constraints with microgrids, and use AI where it actually delivers. We close with a playbook for leaders and individuals to protect culture, sharpen skills, and stay healthy.
• industry context at ~$60 oil and consolidation pressure
• private operators needing scale and creative capital
• power limitations in the Permian and microgrid adoption
• morale, layoffs, culture, and two-way communication
• experience gaps, mentorship, and cross-training
• asset integrity versus short-term cost cutting
• true operator–vendor collaboration beyond price
• incentives, integrated providers, and accountability
• practical AI use cases with human oversight
• leadership, strategy, curiosity, and personal health
If you're a service company interested in joining the Crue Club Operator Roundtables, we have two passes left and we have two seasons, one running from January till June, and the next one running from August until December. Go to connectioncrue.com. Register to begin getting information about crew club roundtables.
