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In this episode of Quick Wins for ADHD Moms, I’m talking about why focusing on the process — not the finish line — changes everything for ADHD brains.

If you’ve ever felt motivated at the start and completely overwhelmed halfway through, this episode is for you. I break down why outcome-based goals actually increase pressure and stall momentum for ADHD brains — and why shifting your attention to the next small, doable step creates energy instead of stress.

We’ll also look at how elite athletes think about performance (spoiler: they’re not obsessing over the win), and why dopamine shows up during action, not after everything is done.

This isn’t about lowering standards or doing less. It’s about working with your brain instead of constantly fighting it — and using quick wins to create momentum, clarity, and calm in the middle of real life.

Key Takeaways

• Pick a process, not a finish line
• Focus on the next right step — not the whole staircase
• Dopamine comes from movement, not completion
• Momentum quiets overwhelm
• ADHD brains need immediacy and feedback to stay engaged
• Outcome pressure hijacks attention
• Quick wins aren’t shortcuts — they’re strategy
• Visible progress helps regulate your nervous system
• Small actions create fast, clear wins
• Respect how your brain actually works in demanding seasons

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Jessica is a Creative wife & mom of 3 from Northwest Pennsylvania. She is a leadership coach & voiceover artist at Jessica Lewis Voice.