Most agents think they lose deals because of price, commission, or scripts. That’s not true. In this video, I break down why deals are won or lost before you ever say a word. We’ll talk confidence, tone, presence, and how to build an offer so strong that hesitation disappears. If you want to close more listings and stop getting beaten by weaker agents, this is required watching.

▬ Contents of this video ▬▬▬▬▬▬▬▬▬▬

0:00 – Intro

0:14 – Why agents lose deals before speaking

0:29 – Being prepared is not enough

1:18 – Confidence is what clients feel

1:49 – Why tone matters more than scripts

2:46 – Scripts vs offers explained

3:08 – How energy closes deals

3:28 – Knowing what buyers and sellers want

3:54 – Belief, practice, and social proof

4:24 – Becoming a fearless closer

4:35 – Why hesitation kills deals

5:21 – How confidence is actually built

6:05 – The three things every agent really wants

6:55 – Deal engine, brand engine, wealth engine

7:38 – Building a real $100M offer

8:29 – Why free value beats paid coaching

9:43 – Stop hesitating and start closing

10:17 – Presence beats price and commission

11:02 – Why clients want conviction, not info

12:02 – What sellers actually care about

12:24 – The real reason you lose listings

13:17 – Why most coaching fails agents

14:43 – The advantage agents have today

16:35 – Final recap and closing thoughts