Today I want to share one of the many factors that play a part in your business to get more inquiries… and i always say: not just MORE for the sake of being booked up and busy, but more of the right clients, that light you up, that see your value and are YOUR dream clients.

So I recently put a poll in my instagram stories… and so many photographers responded that they wanted to hear more about How to reach more of their ideal clients… but actually 83% of the number of people that responded said they also want to learn about WHO their ideal client actually is?

So that’s what we’re going to cover today - WHO is my ideal client, and HOW can I attract more of them?

Because if you don’t know who your ideal client is - it makes it impossible to reach them. You can’t be everything to everyone. And By trying to market to everyone, you’re actually reaching no one. And that is hurting your inquiries, it’s hurting your bookings… and if you do book sessions or weddings, maybe you’re finding that you’re frustrated by some of your clients, maybe they’re needy, they ask for discounts, they aren’t loyal to you by coming back for more sessions…

if you don’t know who your target client is… you’re wasting a lot of your time spinning your wheels trying to market a business with unclear goals and unclear target audience. So let’s get some clarity there - let’s figure out first WHO your ideal clients or your target audience is… and talk about the ways that you can reach THEM.

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Links mentioned in today's show:

FREE Guide for Photographers: Double Your Inquiries

Click HERE for more information on the Book More Clients course mentioned in this episode.

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Until next time, an awesome week, Friends!