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When Muscle Becomes Memory

When Muscle Becomes Memory

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Forty percent of Alzheimer’s cases are preventable — but prevention starts long before symptoms appear. In this episode, Laura Hoy talks with Rachel Daugherty, founder of Booty and Brains, about how strength training, small daily movement, and self-respect can protect your brain for the future.

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What if caring for your brain began with your muscles?

In this episode of Proof of Life, Laura Hoy sits down with Rachel Daugherty, founder of Booty and Brains, whose personal story began when her mother was diagnosed with Alzheimer’s. That moment changed everything: movement stopped being about appearance and became a way to protect her mind.

Rachel shares how simple, consistent habits — ten minutes of movement after meals, a protein-rich breakfast, learning to soften instead of punish — can improve insulin sensitivity, reduce brain fog, and potentially lower the risk of Alzheimer’s disease. Together, Laura and Rachel explore what happens when discipline turns into self-respect, and when movement becomes a way of remembering who you are.

What you’ll learn

  • Why up to 40% of Alzheimer’s cases may be preventable

  • The link between muscle health, glucose regulation, and brain function

  • How gentle, consistent movement protects long-term cognitive health

  • The emotional side of changing how we see discipline and self-care

Listen if you’re

  • Curious about the mind–body connection

  • Reframing your relationship with exercise

  • Looking for motivation that comes from care, not control


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