In this episode of the We Are Amada podcast, we sit down with the power duo, Greg Hines and Kevin Manuel, to discuss how ‘starting with compassion’ laid the foundation for their Amada legacy! Each bringing their own unique skill-set to the operational side of things, it’s no wonder why their approach to building a lasting network of referral sources resulted in such a degree of ongoing success and growth.

These like-minded entrepreneurs turned a close friendship into a powerful partnership under the Amada umbrella, and show no signs of slowing down. When meeting with a family, it is more about having a conversation to understand the loved one's situation and needs, rather than "selling" a product. Families are often at their wit's end and are often referred by a professional after a hospital stay or skilled nursing facility. They work from the understanding that this business is about the people, and if you take good care of the people, the success will follow.

From corporate to compassion, Greg and Kevin share insights into:

• The steps taken to get their business off the ground
• Scratching the entrepreneurial ‘itch’
• How they leveraged their sales backgrounds to build necessary trust
• How they altered their approach to selling services vs. products.
• Why success takes a ‘100%’ approach, not the ‘dabble when there is time’
• Why the growing senior demographic ensures an ample customer-base for all home care businesses

It’s rare when a partnership works as well as Greg and Kevin’s, so if you’re considering walking the ownership road one day and are planning on operating with a partner, this is the episode for you!

Happy listening!

In the newest episode of the We Are Amada podcast, Amada founder, Tafa Jefferson, sits down with a very special guest and Veteran, Jim Hornbuckle, for a conversation that should not be missed!

Jim, himself on service with Amada Senior Care, speaks from personal experience about home care as both a Veteran and someone who utilizes Long Term Care Insurance.

In this episode, we talk about:

• What went into the decision to join the service
• A particular event that stands out so many years later
• His introduction to home care
• The value of Long Term Care Insurance
• How essential good caregiver matchmaking is
• The additional safety factor in-home care adds
• The benefits of aging in place

This episode shares a unique perspective from someone intimately familiar with home care, and provides a chance to get to know who we serve on a deeper level.

Like so many of us do, Amada owner, Halie Moore, had a professional roadmap carefully laid out. And, just like so many of us have experienced, that roadmap was quickly discarded due to a multitude of unforeseen obstacles and challenges.

Instead, Halie unexpectedly found out her accounting major was not going to be a part of her future as she had planned on. After an abrupt change of course, she found her groove in medical equipment sales, which introduced her to the joys of providing solutions for the senior community. This joy led to a more serious commitment to home health, and eventually to Amada Senior Care!

In this episode, we talk about:

• Finding her inner entrepreneur
• The Discovery Day experience
• Her personal connection with caring for loved ones
• Behind the scenes with Long Term Care Insurance
• How she advocates for her Veteran population
• Her lasting passion for senior care

If you have faced challenges in your professional career, or felt like there is an entrepreneur inside you ready to take the challenge, this episode is for you! Hearing anyone speaking with so much passion can be the spark you’ve been looking for, so do yourself a favor and don’t miss out on this engaging conversation with a truly driven Amada partner.