Want to make your side hustle your full-time gig? Stop looking for shortcuts.

We sit down with Phill Agnew—creator of the #1 marketing podcast in the UK and host of Nudge—to talk about the intentional, and very human path to turning his passion into purpose.

Forget quick wins and optimization tricks—this conversation is for anyone craving real, sustainable growth. Phill shares his own journey from marketing strategist to top podcaster and dives deep into the mindset shift required to go from "just a side thing" to a thriving career.

We talk about:

• Why hacks are overrated (and what actually works)
• What most people get wrong about passion projects
• The hidden costs of turning your joy into your job
• How to decide if your side hustle should become your full-time work
• The surprising freedom that comes with going all in

As always, host Nicole Gottselig reflects, challenges our preconceived norms, and connects the dots.

If you're feeling the itch to go full-time with your hustle—or if you're wondering if you even should—this episode might be the permission slip, pep talk, and reality check you didn’t know you needed.

🎧 Hit play and join us as we unpack the real work behind purpose.

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Know someone who's flipped the table on their career to follow their life's purpose? Let us know at titan-one.co.