You know the feeling when every idea dies before it hits the page? That's not a creative block. That's you getting in your own way, too soon.

In this episode, we get into why the more ads you've made, the harder it gets to start one. How that little voice shows up earlier every time. And why "stuck" usually just means you bailed before the idea got interesting.

We cover the classic traps: perfectionism, comparisonitis, the fear that this one won't be the one, and what to do when you're deep in a brief and every thought feels DOA.

If you've ever sat there convinced you've got nothing, only to realize later you didn't wait long enough, this one's worth your time.

Selling creative ideas used to be part of the craft. Today, it’s often harder than coming up with the idea itself.

Come with me to explore why selling creative ideas has become so difficult, what’s changed in client behavior and decision-making, and why talent alone no longer gets ideas approved.

This conversation is for creatives, strategists, and leaders who sense that something fundamental has shifted. From risk-averse clients and broken feedback loops to politics, process, and performative collaboration, the problem isn’t creativity. It’s how decisions are made, avoided, or quietly deferred.

In this episode of The Unspoken Yes, we start 2026 looking at why January feels heavier than it should, why creative resolutions often fail, and what actually works when your goals depend on processes you simply don't control.

Instead of big promises or motivational noise, this episode focuses on small and practical decisions that change how you experience work inside advertising agencies and creative careers.

Suscribe to the podcast for honest conversations about advertising, creative leadership, careers, and the decisions that rarely get discussed out loud.

I also share a bilingual newsletter on LinkedIn, called El Sí Invisible, where these conversations continue in writing.