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The Startup Ideas Podcast

The Startup Ideas Podcast

Von: Greg Isenberg
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Get your creative juices flowing with The Startup Ideas Podcast. Published twice a week, we bring you free startup ideas to inspire your next venture. Hosted by Greg Isenberg, CEO of Late Checkout and former advisor to Reddit and TikTok. Subscribe so you don't miss out. For more startup ideas, we created a database of 30+ startup ideas you can take at https://gregisenberg.com/30startupideas© The Startup Ideas Podcast Management & Leadership Ökonomie
  • Making $$$ with OpenClaw
    Feb 18 2026
    I sit down with Nick Vasilescu, founder of Orgo, to break down exactly how people are turning OpenClaw — the open-source computer use agent — into a real revenue stream. Nick walks me through live demos of deploying OpenClaw for business clients, shows how sub-agents and parallelization multiply output, and shares his design-thinking framework for identifying and automating high-value workflows. We even build a TikTok trend-hunting agent from scratch during the episode to prove how fast you can go from idea to working prototype. Timestamps 00:00 – Intro 02:50 – Getting Set Up with OpenClaw 05:02 – Finding the Wedge: Automating Real Business Outcomes 07:39 – The Upwork Hack: Finding Paid Automation Jobs 09:41 – Andreessen Horowitz on Computer Use Agents 11:01 – Setting Up a Client Workspace in Minutes 12:41 – Design Thinking: Mapping Value vs. Effort 15:23 – Using OpenClaw to Prioritize Automations 17:57 – Building Automation Pipelines with Claude Code 19:33 – Sub-Agents vs. Tasks vs. Skills 23:22 – Automation Possibilities are huge 24:54 – Live Build: TikTok Trend Hunter from Idea Browser 32:09 – Start with an MVP Skill, Then Iterate 32:41 – Architecture of the TikTok Agent Script 36:59 – The Arbitrage Opportunity: Most Businesses Still Need Help 40:30 – Agents Are the New SaaS 42:42 – Demoing TikTok Trend Hunter 44:11 – Building Assets & the Abundance AI Will Bring 47:58 – Closing Advice: Get Your Hands Dirty Links Mentioned: Orgo: https://startup-ideas-pod.link/orgo Key Points OpenClaw is more than a personal assistant — it is a deployable business tool that can automate end-to-end workflows for paying clients. The fastest path to revenue is finding automation jobs on Upwork (RPA, desktop automation, workflow building) and fulfilling them with OpenClaw and Claude Code. Sub-agents allow your main OpenClaw instance to delegate specialized tasks, keeping the orchestrator free and multiplying throughput through parallelization. A design-thinking approach — mapping automation opportunities by value vs. effort — is essential before building anything. Verticalizing computer use agents for a specific industry (manufacturing, real estate, distributorships) is the major startup opportunity Andreessen Horowitz is calling out. Always start by building a lightweight MVP skill, test it, debug, and iterate before scaling. The #1 tool to find startup ideas/trends - https://www.ideabrowser.com LCA helps Fortune 500s and fast-growing startups build their future - from Warner Music to Fortnite to Dropbox. We turn 'what if' into reality with AI, apps, and next-gen products https://latecheckout.agency/ The Vibe Marketer - Resources for people into vibe marketing/marketing with AI: https://www.thevibemarketer.com/ FIND ME ON SOCIAL X/Twitter: https://twitter.com/gregisenberg Instagram: https://instagram.com/gregisenberg/ LinkedIn: https://www.linkedin.com/in/gisenberg/ FIND NICK ON SOCIAL Youtube: https://www.youtube.com/@nickvasiles Instagram: https://www.instagram.com/nickvasilescu/ Personal Website: https://www.nickvasilescu.com
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    52 Min.
  • Claude Code built me a $273/Day online directory
    Feb 16 2026
    I sit down with Frey Chu to go deep on how to use Claude Code to build AI-coded directories, specifically how to tackle the hardest part: getting valuable data. Frey walks us through three real-world directory examples (a funeral home directory, a senior living directory, and GasBuddy), we play a game guessing their traffic and monetization, and then he does a full live walkthrough of the seven-step process he used to build a luxury restroom trailer directory in four days for under $250. I also ask him about the future of directories in a world where LLMs are changing how people search. Timestamps 00:00 – Intro 02:15 – What you’ll learn 03:00 – Directory Game:Parting(Funeral Home Directory) 05:42 – Directory Game: A Place for Mom (Senior Living Directory) 08:00 – Directory Game: GasBuddy (Crowdsourced Gas Price Directory) 12:32 – The Data Moat Thesis 14:02 – Luxury Restroom Trailers: The Niche Directory Demo 15:52 – Before & After: WordPress Directory vs. Claude Code Directory 19:04 – Cost Breakdown: Built in 4 Days for Under $250 21:23 – Step 1: Scraping Raw Data with Outscraper 22:25 – Step 2: Cleaning Data with Claude Code 23:27 – Step 3: Using Crawl4AI for Automated Website Verification 28:01 – Step 4: Enriching Trailer Inventory Data 31:33 – Step 5: Scraping & Verifying Images with Claude Vision 36:33 – Step 6: Amenities, Features & Filter Data 38:31 – Step 7: Service Areas 39:15 – Niche Directory Ideas: Dementia Care, ADA Bathrooms, Tap Water Quality 43:38 – For Naysayers: Is Building a Directory Worth It in 2026? 47:51 – LLMs, AI Search & the Future of Directories Links Mentioned: Outscraper: https://startup-ideas-pod.link/outscraper Crawl4AI: https://startup-ideas-pod.link/crawl4AI Key Points Data is the moat for any successful directory — and with Claude Code plus Crawl4AI, the hardest part (data cleaning and enrichment) is now dramatically faster and cheaper. Every successful directory helps people save time, save money, or make money — and price transparency is a massive, underserved opportunity across boring niches. Frey built a fully enriched luxury restroom trailer directory in four days for under $250, a process that would have taken 2,000+ hours of manual work. Monetization depends on the niche: lead generation, vertical SaaS, agency services, ads, debit cards, affiliate, and marketplace models all work. Directories remain strong in an AI search world because users browsing a directory are in the decision-making phase, especially in high-stakes niches like health, legal, finance, and senior living. Building a directory is one of the best playgrounds to learn Claude Code, SEO, and lead generation — even if the first one is just a learning exercise. The #1 tool to find startup ideas/trends - https://www.ideabrowser.com LCA helps Fortune 500s and fast-growing startups build their future - from Warner Music to Fortnite to Dropbox. We turn 'what if' into reality with AI, apps, and next-gen products https://latecheckout.agency/ The Vibe Marketer - Resources for people into vibe marketing/marketing with AI: https://www.thevibemarketer.com/ FIND ME ON SOCIAL X/Twitter: https://twitter.com/gregisenberg Instagram: https://instagram.com/gregisenberg/ LinkedIn: https://www.linkedin.com/in/gisenberg/ FIND FREY ON SOCIAL X/Twitter: https://x.com/freychu YouTube: https://www.youtube.com/@FreyChu/featured ShipYourDirectory: https://www.shipyourdirectory.com/
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    56 Min.
  • How I use AI Marketing and Claude Code to make $$
    Feb 11 2026
    I sit down with Jonathan Courtney, host of Unscheduled CEO Podcast, to talk about the gap between building AI-powered products and actually making money from them. Jonathan walks through his four-step "Promoter Blueprint" — traffic, holding pattern, selling event, and conversion — and shows exactly how he uses Claude and Claude Code to execute each phase. This one is a wake-up call for any founder spending more time optimizing automations than promoting what they sell. Timestamps 00:00 – Intro and Welcome Back 04:13 – The Founder’s Real Job: Promotion, Period 09:23 – The Promoter Blueprint (Screen Share) 19:38 – Using AI with Promoter Blueprint 22:52 – Inside Claude: Jonathan's Claude Workflow 28:41 – Moving from Claude to Claude Code for Builds 30:55 – Building a $450K Webinar Campaign with Claude 37:30 – Scale Up, Abundance Over Efficiency 43:57 – Final Advice: Embrace Your Role as Promoter Key Points A CEO's primary job is promoting the business — building is secondary to getting people in the door. AI tools become "procrastination machines" when builders optimize systems that have zero customers. Every revenue engine follows four phases: traffic, holding pattern, selling event, conversion (and a loop back). Claude projects combined with Claude Code create a fast workflow for going from research to a shipped marketing asset in under an hour. The current play is abundance and scale, using AI to run five campaigns instead of one, rather than cutting headcount for efficiency. Off-the-shelf solutions still beat custom builds in many cases — always ask before you spend three days vibe-coding something. The #1 tool to find startup ideas/trends - https://www.ideabrowser.com LCA helps Fortune 500s and fast-growing startups build their future - from Warner Music to Fortnite to Dropbox. We turn 'what if' into reality with AI, apps, and next-gen products https://latecheckout.agency/ The Vibe Marketer - Resources for people into vibe marketing/marketing with AI: https://www.thevibemarketer.com/ FIND ME ON SOCIAL X/Twitter: https://twitter.com/gregisenberg Instagram: https://instagram.com/gregisenberg/ LinkedIn: https://www.linkedin.com/in/gisenberg/ FIND JONATHAN ON SOCIAL Unscheduled CEO Podcast: https://www.unscheduledceo.com/ X/Twitter: https://twitter.com/Jicecream LinkedIn: https://www.linkedin.com/in/jonathan-courtney-4510644b/
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    45 Min.
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