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The Seed: Growing Your Business

The Seed: Growing Your Business

Von: Lisa Resnick Founder of Dandelion-Inc
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 Welcome to The Seed: Growing Your Business, brought to you by Dandelion Inc. I’m your host, Lisa Resnick, and this podcast is all about connecting, developing, and supporting women in business. Join me as we explore tips and insights on leadership, business development, and social media strategies that can help you thrive. We’ll also hear from amazing guests who share their stories and experiences, offering inspiration and practical advice for your entrepreneurial journey. So, tune in, download, like, and subscribe. And remember, if you love what you hear, share the love with others. Together, let’s cultivate growth and empower women in business.2024, Dandelion-Inc Management & Leadership Marketing & Vertrieb Ökonomie
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  • Ep 124 – You Don’t Need More Time

    Ep 124 – You Don’t Need More Time
    Feb 11 2026
    Why You Feel Behind (Even With Support): The Cost of Unused Value Let’s start with something that might feel a little uncomfortable—but also incredibly freeing. Sometimes the answer isn’t eliminating what you have going on.Sometimes the answer is actually using what you’re already paying for. When time feels scarce, our instinct is to cut.Cancel.Pause.Simplify. And sometimes that is the right move. But other times, we remove the very things meant to support us—not because they aren’t effective, but because we’re overwhelmed. And that’s what I want to talk about today. Because time isn’t always the real issue. Unused value is. What We Do When Life Feels Full When life gets full, our nervous systems go into protection mode. We start thinking: “I don’t have time for this.” “I’ll come back to it later.” “I just need to clear the deck.” So we disengage. We cancel memberships.We stop showing up to spaces that were helping us.We avoid tools we once believed in. Not intentionally—but reflexively. And then something interesting happens. We lose: Accountability Momentum Support Perspective Eventually, we feel stuck again… and start searching for the next thing. That cycle isn’t about commitment. It’s about capacity—and not knowing how to adjust engagement without opting out entirely. Access Is Not the Same as Activation There’s a big difference between having access to something and using it intentionally. Access without activation doesn’t help you.It actually adds mental clutter. You know it’s there.You know you should use it.And that quiet pressure turns into guilt. This shows up everywhere: Courses people never open Communities people join but don’t engage in Tools people pay for but avoid because they feel behind The problem usually isn’t the resource. It’s the lack of integration. Support only works when it fits the season you’re in. You Don’t Have to Show Up to Everything for It to Be Worth It I want to say this clearly—without judgment. People often believe they need to show up to everything for support to be “worth it.” That’s not true. The value isn’t in attending every call.It’s in using what you need when you need it. Some seasons you show up for accountability.Other seasons you show up for ideas.Sometimes you just listen quietly and absorb. All of that still counts. You don’t need more time.You need permission to engage differently. When someone activates even one aspect—one conversation, one resource, one check-in—something shifts. Support becomes a multiplier, not another obligation. How to Activate What You Already Have (Practically) Let’s make this usable. Step 1: Audit (No Shame, Just Facts) Ask yourself: What am I currently paying for that’s meant to support my growth? What am I fully using? What am I ignoring? This isn’t about guilt. It’s about clarity. Step 2: Choose One Thing to Activate Not everything. Just one. One monthly call One resource One accountability check One person to connect with That’s it. Step 3: Lower the Bar for Engagement You don’t need to “catch up.”You don’t need to prove anything. Just show up as you are—where you are. Step 4: Let Support Work With Your Life If something requires more energy than you currently have, adapt how you use it. Don’t automatically eliminate it. Before you cancel.Before you start over.Before you assume you don’t have time… Ask yourself: Am I actually using what I already have? Because sometimes the support you’re looking for isn’t missing. It’s just waiting to be activated. And using what you’ve already invested in might be the most time-saving move you make. Action Steps Write this down: Everything you’re currently paying for to support your growth Circle one thing you’ll activate this week Decide how you’ll engage at your current capacity—not your ideal one This isn’t about starting from scratch. It’s about showing up as you are. And giving yourself permission to stop starting over. If you’re feeling overwhelmed, behind, or like your time is constantly slipping through your fingers, it’s not because you’re doing it wrong. It’s because no one ever taught you how to manage time in a way that honors: Energy Priorities Real life That’s why I host my live-only Time & Productivity Session — focused on implementation, not theory. And if you’re craving connection, accountability, and honest conversations about building something that lasts, you’ll find that inside The Patch, the Dandelion-Inc membership. Because staying in the game?That’s the work — and it’s enough.
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    10 Min.
  • Ep 123 – How to Market Test

    Ep 123 – How to Market Test
    Feb 4 2026
    How to Market Test a New Idea the Right Way (And Who Should Be at the Table) If you’re thinking about adding something new—a product, a service, a program, a nonprofit initiative, or even expanding what you already have—this is the pause you need before you spend money, announce anything publicly, or build yourself into a corner. Because here’s the truth most people learn the hard way: You can’t build in isolation.But you also can’t invite everyone to the table. That’s where people get tripped up. They either build alone and hope it works, or they ask everyone they know and end up overwhelmed, discouraged, and confused. Market testing done well is neither of those things. Market Testing Is About Information — Not Approval Let’s clear something up first. Market testing is not: Polling Instagram and letting strangers decide your future Asking people who’ve never bought from you what you should sell Looking for validation that your idea is “good” Market testing is: Asking whether a real problem exists Understanding if your idea solves that problem Learning how people experience, understand, and value what you’re building You’re not asking Should I do this?You’re asking If I do this, does it solve something real for someone real? That distinction matters. Because the moment you ask the wrong people the wrong questions, your confidence takes a hit—not because the idea is bad, but because the feedback is irrelevant. You Need Two Circles — And They Serve Different Purposes Most people skip this part entirely. You don’t need “everyone’s opinion.”You need two intentional circles. The Inner Circle These are the people already invested in you and your mission. They: Know your work Understand your audience Care enough to be honest Can tell you when something doesn’t fit Your inner circle helps you answer questions like: Is this aligned with what I already do? Does this make sense based on my audience? What am I not seeing? These are not hype people.They’re also not dream killers. They’re grounded truth-tellers. Examples: For nonprofits: board leadership, long-time volunteers, trusted donors, community partners For businesses/services: existing clients, members, advisors, collaborators, people who’ve already purchased from you If you skip your inner circle, you risk building something that looks good—but doesn’t actually fit. The Outer Circle Your outer circle comes later. These people represent your broader market. They’re less emotionally invested, which makes their feedback incredibly valuable at the right stage. Outer circle feedback helps answer: Would someone pay for this? Do they understand it quickly? Does it solve something urgent or meaningful? Outer circle feedback is about validation, not design. Stop Asking People — Start Assigning Hats Here’s where this gets practical. Instead of thinking in terms of people, think in terms of roles.One person can wear more than one hat—but no one should wear them all. The 5 Hats You Need at the Table 1. The Vision Hat (You)This is your mission, your why, your non-negotiables. No one else gets to decide this. 2. The Reality HatThis person asks: How will this actually work? What does this require operationally? What’s the time and energy cost? They protect you from burnout—even when it feels uncomfortable. 3. The Market HatThis person understands: Buyer behavior Attention spans Messaging clarity They help translate your idea into something the world can understand. 4. The Financial HatThis person looks at: Breakeven points Risk Sustainability This hat is especially important for nonprofits and service-based businesses. 5. The User HatThis is lived experience. Someone who would actually use what you’re creating. This is where assumptions get challenged—in the best way. The mistake?Asking one person to wear all five hats. That’s too much weight—and it skews feedback fast. What You Must Do Before You Build Anything No matter what you’re launching, do these five things first: Define the problem clearlyIf you can’t say it in one sentence, you’re not ready. Identify who it’s for — and who it’s notThis protects you from scope creep and burnout. Test with conversation, not commitmentListen for patterns, not praise. Run a low-risk pilotSmall group. Limited time. Clear boundaries. Evaluate before expandingWhat worked? What drained you? What surprised you? Market testing is about learning before scaling. Your idea doesn’t need more opinions.It needs the right people, at the right time, wearing the right hats. That’s how you protect both the work—and yourself. If you’re feeling overwhelmed, behind, or like your time is constantly slipping through your fingers, it’s not because you’re doing it wrong. It’s because no one ever taught you how to manage time in a way that honors: Energy Priorities Real life That’s why I host my live-only ...
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    13 Min.
  • Ep 122 – Quiet Seasons Still Count: Why Preparation Isn’t Procrastination

    Ep 122 – Quiet Seasons Still Count: Why Preparation Isn’t Procrastination
    Jan 28 2026
    Feeling Behind? Quiet Progress Is Still Progress (And It’s Often the Real Kind) If you’re listening to this and you feel like you’re moving slower than everyone else right now, stay right here. This is for the people who are quietly working.Quietly pushing forward.Quietly holding it together while life beautifully throws a lot of crap your way. For the ones who aren’t announcing every move, every win, every pivot.The ones doing root work even when no one sees it. Let’s say this clearly before we go any further: This is not a hustle-harder season.Quiet does not mean you’re falling behind.And preparation is not procrastination. The “Catch Up” Conversation That Leaves You Feeling Less Than You know those moments when you finally catch up with someone you haven’t talked to in a while? Maybe it’s coffee.Maybe it’s a phone call.Maybe you run into each other at the grocery store. And within ten minutes you get the rundown: How busy they are.Everything they’re juggling.Launches, deadlines, chaos, exhaustion, kids, work… delivered rapid-fire. You listen. You nod. You keep up. Then it’s your turn. And all you’ve got is: “Same old, same old.” And you walk away feeling exhausted. Maybe annoyed. And if we’re being honest, maybe a little less than—like your steadiness didn’t measure up to their frenzy. If that’s you, you’re exactly who needs this message: Visibility is not the same as progress. The Cultural Lie: Loud = Progress We live in a world that rewards visible momentum. If it’s loud, it counts.If it’s public, it matters.If it’s fast, it’s impressive. We celebrate big launches and constant announcements.We glamorize “booked and busy.”We wear exhaustion like a badge of honor—especially in January, when the pressure is ruthless. But here’s what we don’t talk about enough: Loud does not mean aligned.Busy does not mean effective.Fast does not mean sustainable. Some of the most important seasons of growth are completely invisible. And from the outside, it might look like nothing is happening. But underneath? Everything is. What Quiet Work Actually Looks Like Quiet work gets misunderstood because it doesn’t screenshot well. Quiet work is not doing nothing. Quiet work looks like: Real thinking (not scrolling) Structuring ideas instead of rushing them Editing what no longer fits Saying no without needing to justify it Letting ideas mature instead of forcing them out early Quiet work can also look like: Building systems no one sees Reworking pricing to reflect your value Setting boundaries with clients or vendors Doing a calendar audit and realizing where your energy is leaking Tightening offers instead of adding new ones None of that is flashy. All of it matters. And here’s the part people forget: Quiet work is often harder than visible work. Because quiet work requires trust.It requires patience.And it requires you to resist the urge to perform productivity just to feel like you belong. If you’ve ever left a conversation feeling drained because your life doesn’t sound chaotic enough, that’s not a reflection of your ambition. That’s a reflection of a culture that confuses noise with worth. Same Old Doesn’t Mean Stagnant If your answer lately has been “same old,” hear this: Same old doesn’t mean stagnant.It often means stable.It means intentional.It means you’re not chasing chaos just to prove you’re moving. That isn’t weakness. That’s wisdom. And you should be proud of yourself. Growth Doesn’t Need Noise Let’s reframe this in a way your nervous system can actually believe: Consistency beats urgency every single time. Ask yourself: What looks small right now but will matter long-term? Where am I rushing just to feel productive—not because it’s necessary? What am I quietly strengthening that doesn’t need an audience yet? Not everything needs to be shared in real time. Not every season needs commentary.Not every win needs validation. Some seasons are meant to be lived and not narrated. Nothing Planted in Winter Is Wasted Just because it’s quiet doesn’t mean it’s empty. Just because others are loud doesn’t mean they’re ahead. Just because you are preparing doesn’t mean you are procrastinating. If you’re in a season of reflection, restructuring, or rebuilding—honor it. Reflect. Don’t react.Trust the work you’re doing, even when it doesn’t make for a good social media update. Action Steps for Quiet Progress Write down: One thing you’re quietly working on that doesn’t need an audience yet. One place where you’re rushing just to feel busy. One boundary or system you will strengthen this week. Quiet seasons still count. If you’re feeling overwhelmed, behind, or like your time is constantly slipping through your fingers, it’s not because you’re doing it wrong. It’s because no one ever taught you how to manage time in a way that honors: Energy Priorities Real life That’...
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    12 Min.
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