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In this special edition of The Real P3, Dr. Casey Bradley brings together all four interviews from the NOVUS book launch event for Nutrition and Production Strategies for Today’s Sows. This episode highlights the collective expertise of leaders shaping the future of sow health, performance, and longevity.

From amino acid evolution to heat stress, micronutrition, and reproductive management, these conversations reflect how rapidly the modern sow has changed—and what producers, nutritionists, and veterinarians must understand to support her success.

We begin with Dr. Laura Greiner (Iowa State University), who explains how sow nutrition has transformed over the last 25 years. She walks us through the shift from simple lysine-based feeding to precision nutrition, technology-driven management, and understanding lactation amino acid transitions.

Next, Dr. Brad Lawrence (Novus International) challenges long-held assumptions about trace minerals. He dives into bio-utility versus bioavailability, new insights from biomarkers and gene expression, and how mineral source directly influences sow and offspring performance.

Our third conversation features Dr. Timothy Safranski (University of Missouri), one of the industry’s foremost reproductive physiologists. He breaks down the genetic and environmental pressures shaping reproduction today, especially how heat stress affects puberty, estrus, farrowing rate, boar fertility, and long-term herd outcomes.

We close with Dr. Antonio Palomo (Spain), offering a global perspective on the alarming rise in sow mortality. This segment includes an English voiceover summarizing his in-person Spanish interview. Dr. Palomo reveals why sow deaths are now largely metabolic rather than infectious, and why micronutrition—vitamins, minerals, oxidative stress reducers—may be the key to reversing this trend.

Whether you're a nutritionist, production manager, veterinarian, or student of swine systems, this combined episode captures the essential knowledge shaping the future of sow performance.

Special thanks to NOVUS International for their continued investment in research, global collaboration, and producer education.

You can watch the full four-part video series on YouTube, including the Spanish-language version of our conversation with Dr. Palomo.

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technical@animistic.co

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In this episode, the Animistic Team sits down with Izak Van Heerden to unveil Unstoppable—a 12-day, immersive leadership and resilience experience launching in South Africa. Born from two years of development with partners across the globe, Unstoppable blends outdoor challenge, reflection, and science-backed leadership tools to help people in agriculture thrive through adversity.

From a 10th-generation South African farming legacy to leading AgriLeader in the UK, Izak shares why self-leadership must come before leading teams and businesses—and how mental health in farming demands honest conversation and practical support.

We also explore:

• Why “your comfort zone is your dream cemetery”
• The science behind growth through discomfort (walk-and-think, novelty, and reflection)
• What the 12-day South Africa experience includes (Garden Route, Storms River Gorge, Table Mountain, optional shark cage diving, seal swims, and more)
• Partnerships with the Savory Institute, Ingrid Fear, Dr. Nell, DAPA, and others
• Post-tour continuity: 1:1 support and an ongoing peer community

🔗 Learn more or sign up: https://www.unstoppablenow.world
📧 Contact: technical@animistic.co

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In this episode of The Real P3 Podcast, host Daniel Adams welcomes Dr. Laura Ellestad, Associate Professor of Poultry Physiology and Director of Graduate Programs at the University of Georgia. Laura’s career in poultry science began in an unexpected place — fish nutrition research — before evolving into a passion for poultry physiology and teaching.

She shares her journey from aquaculture to poultry, how mentorship and opportunities shaped her path, and what drew her to focus on layer physiology and broiler feed efficiency. Laura also reflects on the unique balance between research and teaching, the importance of preparing the next generation of poultry scientists, and how physiology can unlock practical solutions for challenges like skeletal health and egg production in long-lived layers.

From behind-the-scenes stories of raising hens for nearly 100 weeks to her collaborative work on nutrition, endocrinology, and welfare, Laura offers valuable insights into how science, education, and industry needs intersect. She also gives advice to students and young professionals about keeping an open mind, taking opportunities, and building meaningful networks in animal agriculture.

Whether you’re a student, researcher, or poultry industry professional, this episode highlights the curiosity, persistence, and mentorship that drive innovation in poultry science.

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