🎙 Episode 32 – How to Start a Podcast

In this episode of The Practice Builders Podcast, Dr. Leone and Dr. Pankonin pulls back the curtain on how to launch and systemize your own podcast without adding chaos to your schedule.

✅ Learn how to use a podcast as a long-term authority builder — not a quick lead-gen tool

✅ See the full workflow: record → delegate editing → repurpose into short-form video

✅ Discover why a simple setup and consistent cadence beat fancy gear or big budgets

✅ Get clarity on when a podcast makes sense in your marketing strategy (hint: after Facebook and Google are dialed in)

✅ Hear how The Practice Builders Podcast stays consistent while avoiding burnout

Perfect for doctors ready to expand their reach, build credibility, and connect deeper with their community.

🎧 Listen now to learn how to turn your expertise into a powerful content engine.

In this week’s episode of The Practice Builders Podcast, Dr. Vince Leone and Dr. Kyle Pankonin sit down with Dr. Doug DeSalvo, a 7-figure chiropractor from Northern California who’s mastered the art of combining advanced technology, staff training, and patient education to create a thriving specialty practice.

Dr. DeSalvo shares exactly how he doubled his practice in a year after adding spinal decompression and neuropathy treatments, and how he built a team culture that runs like a high-performing business—without sacrificing patient care.

💡 In this episode, you’ll learn:

✅ How adding specialized services like decompression, neuropathy, and laser therapy can rapidly scale your practice revenue

✅ Why ongoing staff training and patient education are the foundation of long-term success

✅ How Dr. DeSalvo uses AI (including ChatGPT) to create content and educate patients more efficiently

✅ The key to structuring systems, leadership, and compensation to retain top-tier staff

✅ How to design treatment plans that drive results and build patient trust

🎧 Listen now to learn how one doctor built a 7-figure practice by mastering specialization, systems, and leadership.

In this episode of The Practice Builders Podcast, Dr. Vince Leone and Dr. Kyle Pankonin recap the 2025 Decompression Summit Certification and share the biggest clinical, marketing, and business takeaways from the event.

You’ll discover:

• Why 109 attendees made this year’s summit feel electric—and what’s changing for 2026 with expanded space and Friday afternoon sessions
• The latest decompression research on biomechanics, outcomes, and exam techniques that position you as the true spine expert in your community
• How to contrast medical options like drugs, injections, and surgery with decompression to elevate your authority and attract more disc cases
• The 7 marketing pillars from “The Last Decompression Marketing Plan You’ll Ever Need” to dominate your market and avoid ad fatigue
• The simple math behind the patient journey—why only 3% are problem/solution aware and 37% are still in research mode, and how to capture both
• How Specialized Practice just had its best month ever with 10 new clients and what that momentum means for doctors in the decompression niche

Whether you were in the room or missed this year’s summit, this episode gives you a front-row seat to the breakthroughs, strategies, and next steps shaping the future of spinal decompression.

🎧 Listen now and start preparing for the 2026 Decompression Summit, September 25–27