We tried to build a polished nickel. We chased metrics, obsessed over reels, and tried to fit a corporate visionary mold. Somewhere along the way, we realized we’d drifted from the very thing that made this show worth doing - real, unscripted, end-of-the-day conversations.

In this episode, Will Abel and Michael Grier hit an inflection point in real time. It’s not about doing more. It’s about doing what matters. They unpack the tension between creativity and metrics, the pressure to perform online, and the quiet realization that authenticity can’t be optimized without losing its soul.

This is a conversation about pivoting back - back to purpose, back to presence, and back to why Unscriptd existed in the first place.

Key Topics Covered:

• Expectations vs reality in podcasting

• When metrics start to suffocate creativity

• Rebranding without losing identity

• The cost of chasing polish over purpose

• Rediscovering joy in the work

• Choosing meaningful connection over performance

• What the future of Unscriptd is really about

Follow and share if this episode resonates - it helps more founders and builders discover honest, faith-grounded conversations like this.

Connect with the hosts:
Will Abel: https://www.linkedin.com/in/willabel
Michael Grier: https://www.linkedin.com/in/michaelgrier