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The Influence

The Influence

Von: Adorn Marketing
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 Tune in every week to hear Erin and Lylli discuss the latest marketing strategies, dissect memorable campaigns, and explore the evolving landscape of digital media. The Influence also features special guests—industry experts, marketing legends, and successful entrepreneurs—who share their insights and personal journeys to inspire and educate our listeners. We're not just about business; we're about the people behind it. Expect laughs, shared experiences, and casual banter as we dive deep into the marketing world from a gen z perspective. Follow us on Instagram & TikTok: @adorn.marketingAdorn Marketing Marketing & Vertrieb Ökonomie
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  • How will Gen Z change the Black Friday shopping experience? | The Influence. Ep. 6

    How will Gen Z change the Black Friday shopping experience? | The Influence. Ep. 6
    Nov 16 2023

    'Tis the season for festive insights from Erin and Lylli, as we start a new series: The Gen Z Adult. On this episode, we will share our yuletide wisdom on all things Christmas 2023! We're your holiday elves, guiding you through the art of crafting - and staying loyal to - a Christmas budget. We will also unlock the secrets to scoring the best Black Friday and Cyber Monday deals of 2023, and rediscovering the timeless tradition of Christmas cards.


    From leveraging digital tools to curate the perfect holiday experience to exploring unique and personalized gifting ideas, our sleigh is packed with tips and tricks to make this Christmas unforgettable.


    Follow us on Instagram & TikTok: ⁠⁠⁠⁠@adorn.marketing
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    33 Min.
  • When is the right time for your business to rebrand? | The Influence. Ep. 5

    When is the right time for your business to rebrand? | The Influence. Ep. 5
    Nov 4 2023

    As the saying goes, confusion brings chaos. When is it the right time for your business to rebrand? Join Erin and Lylli as we dissect rebranding and what that looks like for businesses, big and small. Learn about our experiences with rebranding and how to make these strategic decisions. 


    We will discuss all forms of rebranding, whether you are updating a logo, repositioning a product, or overhauling an entire brand. The most important goal to keep in mind while rebranding? Focus on your target audience, and don't fail them. 


    Follow us on Instagram & TikTok: ⁠⁠@adorn.marketing
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    40 Min.
  • Is this the “forgotten child” of marketing research? | The Influence. Ep. 4

    Is this the “forgotten child” of marketing research? | The Influence. Ep. 4
    Oct 25 2023

    Is this the "forgotten child" of marketing research? Join Erin and Lylli as they explore competitive intelligence and how it fits into sales and marketing strategy. We will deep dive into the heart of CI, exploring its applications, ethical considerations, and everything in between.

     

    Download Upside: https://www.upside.com/ and use the code: LYLLI7763

     

    Follow us on Instagram & TikTok: ⁠@adorn.marketing
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    36 Min.
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