In this solo episode of Hairstylist Rising, Jodie breaks down the exact quarterly brand building content system she teaches salon owners and hairstylists who want to:

1. Attract dream clients who value their expertise
2. Raise prices with confidence
3. Stand out in an increasingly competitive market
4. Build a team of stylists who align with their vision
5. Create consistent bookings without living on Instagram

If you’ve been posting inconsistently, overthinking every caption, or feeling like your content isn’t translating into real growth, this episode walks you through a practical 90 day strategy to fix that.

You’ll learn:

• Why brand building is non-negotiable for hairstylists in 2026

• How clients and potential team members are vetting you across multiple touchpoints

• The three foundational questions that clarify your brand direction

• How to create visual and messaging consistency that builds trust

• A step-by-step batching system for salon content

• How to audit your content quarterly so you double down on what actually books clients

Jodie explains why repetition builds reputation and how becoming known for one clear specialty can position you as the go-to stylist in your market.

Whether you’re a solo hairstylist trying to fill your books with better clients or a salon owner looking to attract aligned team members, this episode gives you a realistic, implementable content plan you can start this week.

Block off 30 minutes this week and answer:

1. What reputation am I building this quarter?
2. What does someone need to believe about me before they book?
3. What am I trying to accomplish in the next 90 days?

Then start building your content around that.

If this episode helped you think differently about salon branding and content strategy, subscribe to Hairstylist Rising and leave a review. It helps more hairstylists build businesses that actually support their life.

Connect with Leisha

What happens to your clients when you need to step away for more than a week or two?

In this episode of the Hairstylist Rising Podcast, Jodie sits down with Leisha, founder of The Traveling Hairstylists, to talk about one of the biggest fears independent stylists face, taking extended time off without losing everything they’ve built.

They unpack what long term leave really looks like behind the chair, why “just save more money” isn’t always realistic, and what to do to protect your clients, your rental space, and your peace of mind when life happens. Planned or unexpected.

1. Why extended leave feels so risky when you’re self-employed
2. How Leisha’s team supports stylists during maternity leave, medical leave, and personal travel
3. What it means to have a substitute stylist work in your space and care for your clients
4. How stylists can protect their rental situation while they’re away
5. Simple client communication strategies to stay top of mind
6. Practical ways to financially prepare, even if you start small
7. The client side of leave, what feels awkward for them and how to make it seamless
8. Why this model helps stylists return like they never left

Website: thetravelinghairstylist.com

Instagram: @thetraveling.hairstylists

Check out Escape To Elevate 2026

In this episode of Hair Stylist Rising, Jodie sits down with Casey Voss for a powerful conversation about curl confidence, identity, and redefining what success can look like behind the chair.

Casey shares her unconventional path into the beauty industry, the moment in beauty school that changed how she understood her purpose, and how curly hair became the doorway into deeper work around self-worth, confidence, and client trust.

You’ll hear what it actually looked like to walk away from the traditional salon success model, slow down her schedule, raise her prices, and rebuild a business that prioritizes presence, alignment, and sustainability — even when that meant short-term discomfort.

This episode is part mindset shift, part career reframe, and part practical guidance for stylists who want to create confident clients while protecting their own energy.

1. Curl confidence and why helping clients feel seen matters more than “fixing” hair
2. Identity, neurodivergence, and why so many stylists thrive in this industry
3. The moment Casey realized her work was about confidence, not just curls
4. Redefining success after salon ownership, burnout, and overworking
5. Slowing down behind the chair and building a premium, one-client-at-a-time experience
6. Taking a short-term pay cut to create long-term alignment and freedom
7. Why rebuilding can feel humbling — and why it’s often necessary
8. How resilience is built through lived experience, not confidence hacks
9. Creating confident clients through education, communication, and representation
10. Why stylists “transfer what they own” and how self-trust impacts client trust

1. “We transfer what we own.”
2. “Don’t give up because something’s hard. Let things be simultaneous.”
3. “If you can blow out my hair, you can blow out anyone’s hair.”

1. Follow Voss the Curl Boss on social
2. Access her free resources and education through the link in her bio
3. Listen to her podcast It’s not about your hair

If this episode resonated, send it to a stylist who’s questioning the old rules and quietly craving a different way of doing things. And if you’re listening on your way to the salon, screenshot the episode, tag me, and tell me what landed most.