In this episode, host Ginger Allen welcomes Dr. Karen Sun—Board-Certified Internist, Functional Medicine expert, and founder of The Integrative Wellness Center in Irvine, California.

After facing her own struggles with menopause, burnout, and the limitations of conventional care, Dr. Sun transformed her practice—and her life—through bioidentical hormone therapy and root-cause medicine. Now, with over 20 years of experience in functional medicine, she helps women reclaim vitality by addressing adrenal burnout, hormone imbalances, gut health, and environmental toxins with a holistic, evidence-based approach.

Dr. Sun shares her personal story, clinical insights, and practical protocols for restoring hormonal health—including her use of subcutaneous hormone pellets and the importance of treating the whole person, not just symptoms. She also opens up about healing provider burnout and integrating mindfulness, Eastern philosophy, and self-care into a joyful, sustainable medical practice.

In this episode, we cover:
✔️ The role of adrenal fatigue and testosterone in women’s health
✔️ How to safely and effectively use bioidentical hormone pellet therapy
✔️ Why most women are misdiagnosed with depression instead of hormone imbalance
✔️ How detox, gut healing, and stress reduction enhance hormone outcomes
✔️ Mindset shifts and Eastern wisdom for reversing provider burnout
✔️ Dr. Sun’s hands-on training program for clinicians interested in hormone therapy

🌐 Learn more: TheIntegrativeWellnessCenter.com

In this episode, host Ginger Allen sits down with Allie Chandler, founder of Upsell Health and a trailblazing marketing strategist in the functional medicine space. From her personal journey healing chronic Lyme to helping scale wellness brands to over $100M, Allie brings unmatched insight into the unique marketing needs of functional and integrative medicine providers.

Allie shares practical strategies for building sustainable, value-driven practices—without burning out. She breaks down her Practitioner Archetype Framework, offers tips on creating your own supplement line, and explains how empathy-led marketing can build trust with chronically ill patients. You’ll also hear why long-form content and personal storytelling are key to growing a brand in 2026.

This episode is a must-listen for providers ready to grow with integrity and impact.

In this episode, we cover:
✔️ Building a supplement line for better margins and patient outcomes
✔️ Defining your niche, brand voice, and ideal patient avatar
✔️ The role of authentic storytelling in patient trust
✔️ Allie’s top trends: nostalgia marketing and long-form content
✔️ DIY marketing tools and templates to support providers at every stage

📲 Connect with Allie: upsellhealth.com/start

In this inspiring episode, host Ginger Allen welcomes Dr. Tatiana Pestana—Board-Certified in Internal Medicine and Pediatrics, Certified Functional Medicine Practitioner, and the founder of Pestana Comprehensive Wellness in South Florida.

Dr. Pestana shares her powerful journey from 20+ years in conventional care to building a cash-based integrative practice focused on uncovering root causes and restoring health. With expertise in culinary medicine, hormone optimization, pediatrics, and chronic illness, Dr. Pestana explains how she blends science, compassion, and advanced diagnostics to deliver transformative outcomes for her patients—including her own child with juvenile arthritis.

Whether you're a provider considering the leap into functional medicine or simply curious about personalized care that goes beyond symptom management, this episode is packed with clinical insight, business wisdom, and heartfelt purpose.

In this episode, we cover:
✔️ Transitioning from insurance-based to cash-pay care
✔️ Treating pediatric and adult patients through root-cause medicine
✔️ Using culinary and lifestyle interventions to reverse chronic disease
✔️ The power of advanced testing and hormone therapy
✔️ Building patient trust and personalizing care through time and science

🌐 Connect with Dr. Pestana: pestanawellness.com