Edwin Rubis is 28 years into a 40-year sentence for cannabis — and his friend Travis Cullen has never stopped showing up.

In this clip, Travis shares how he visits Edwin monthly, stays in regular contact, and keeps searching for ways to support him and bring him home. He also gives flowers to the people doing real work behind the scenes, including Kristin Flor from Freedom Grow, who helps Edwin by transcribing his texts and supporting his writing.

When people talk about “support,” this is what it actually looks like.

Travis Cullen spent eight years in federal prison for cannabis. Now he’s a licensed dispensary owner in Minnesota and a fierce advocate for those still behind bars for the same plant. In this episode, we talk about his journey through the justice system, the difference between advocacy and activism, and the urgent work of cannabis prisoner advocacy.

Travis shares what it takes to support incarcerated individuals directly — from adopting a cannabis prisoner to organizing commissary aid — and calls on the cannabis industry to stop ignoring the people it left behind.

If you’re part of this industry — or care about justice — this is a conversation you can’t afford to skip.

📚 Book: Busted! The Story of Samuel Caldwell: The first Federal Marijuana Conviction In America📱 Follow Travis: @travistheactivistofficial
💡 Support direct action: freedomgrow.org

Charmaine Chua, Senior Vice President of Sales at Kanha Cannabis, joins The Canna Boss Babes to share the cannabis sales strategies that helped Kanha become California's #2 rosin brand while celebrating their 10-year anniversary.

From leaving a Fortune 500 company after 14 years to leading sales at two of cannabis's biggest brands, Charmaine reveals what it takes to succeed in one of the industry's most challenging roles.

🎯 WHAT YOU'LL LEARN:

Cannabis Sales Strategies:

• How to navigate market congestion with thousands of competing brands
• Why staying dialed into budtender and consumer feedback is critical
• The importance of constant adaptation in evolving markets
• Building white glove customer service experiences
• How Kanha's rosin line achieved #2 in California with a brand new product!

Women in Cannabis Leadership:

• Why women leaders "just get it done"
• Managing anxiety in high-pressure sales roles
• Turning worry into wonder: mental health strategies for executives
• Operating under different rules as women in cannabis
• The power of supportive networks among women leaders

Industry Insights:

• Lessons from the 2020 pandemic boom (and why it won't return)
• How Stiiizy scaled during unprecedented demand
• Navigating cannabis industry challenges in 2026
• Kanha's 10-year journey and global expansion plans
• Community-building strategies that create loyal customers

Key Timestamps:0:00 - Introduction: Charmaine Chua & Kanha Cannabis2:15 - Leaving Fortune 500 for cannabis: The "rocket ship" decision5:45 - Building Stiiizy during the pandemic9:30 - Kanha's 10-year anniversary & California #2 rosin achievement12:20 - Cannabis sales strategy: Staying connected to feedback15:40 - Adapting to market changes: No permanent playbook18:25 - Navigating market congestion & shelf space battles22:10 - Community commitment: Kanha's Thailand sweepstakes25:50 - Women in cannabis leadership: Operating under different rules30:15 - Managing anxiety: Turning worry into wonder35:40 - Doing the hard things: Leadership lessons40:20 - Cannabis industry challenges: Taxes, regulations, survival mode45:15 - 2026 outlook: Innovation & global expansion48:30 - Advice for cannabis sales professionals

💡 FEATURED PRODUCTS:

• Kanha Rosin Belts (California's top-selling rosin gummies)
• Kanha Nano Gummies
• Kanha Minis (discreet chocolate option)
• Kanha Zen Belts

🎁 KANHA'S 10-YEAR ANNIVERSARY SWEEPSTAKES:Win an all-expense-paid trip to Thailand! Multiple prizes available.

Visit Kanha's website for entry details www.kanhabliss.com/10yearsofbliss

📌 ABOUT CHARMAINE CHUA:Senior Vice President of Sales at Kanha Cannabis and SunderstormFormer Senior VP of Sales at StiiizyMBA graduate with 14+ years Fortune 500 CPG experienceLeading sales strategy for one of California's top cannabis brands

📌 ABOUT KANHA CANNABIS:

• Celebrating 10 years in cannabis (2016-2026)
• California's #2 rosin gummy brand
• Science-based, clean, safe products
• International presence including Thailand
• Vision: Leading global cannabis brand