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The Alexi Cashen Podcast

The Alexi Cashen Podcast

Von: Alexi Cashen
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The Alexi Cashen Podcast is the show where host Alexi Cashen talks with inspirational people in the wine, beer, and spirits space. Listen in as she talks with industry experts to get tips and information on a transforming industry. Marketing & Vertrieb Sozialwissenschaften Ökonomie
  • Delivering Wine Worldwide With James Miles
    Jul 18 2022

    James Miles is the Chairman, Managing Director, and Co-founder of Liv-ex, the leading marketplace and data source for secondary sales of fine wine. Liv-ex has a membership that spans across 560 wine companies from 43 countries. Members can trade confidently and anonymously with other wine businesses worldwide.

    James attended Harris Manchester College in the UK, and in 1991 he started his career with Jardine Fleming Investment Management in Hong Kong (which later became Banque Paribas and then BNP Paribas). He is also the Director of the Wine and Spirit Trade Association.

    In this episode…

    Do you struggle with juggling logistics, buying, and selling in the wine industry? Are you a wine brand looking for a worldwide marketplace to connect with consumers?

    Engaging with consumers through the three-tier system can be complicated. It can be difficult for many brands and individuals to analyze, visualize, and trust that you're working with tried and trusted merchants. That's why James Miles curated the Liv-ex platform that created a comprehensive database of brands and their products to reach and engage consumers through wine. In fact, they are the world's largest open-sourced database of wine information. Want to learn more?

    Listen to this episode of The Alexi Cashen Podcast as Alexi sits down with James Miles, Chairman, Managing Director, and Co-founder of Liv-ex. Hear his narration of launching an online stock exchange for wine. James talks about solving consumer problems in real-time, how to unclog the supply chain issues of shipping overseas, and how a platform can connect and educate consumers on brand behavior.

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    44 Min.
  • Delivering a Natural Wine Experience
    Jul 11 2022

    Sarah Shadonix is the Founder and CEO of Scout & Cellar, a Clean-Crafted™, woman-founded and led winery that has created a higher standard for how wine is made by creating a more authentic, sustainable, and delicious approach to the wine-making process. After several years of practicing commercial litigation, Sarah decided to pursue her passion for wine instead. In 2014, she earned her Advanced Certificate from the Wines & Spirit Education Trust and became a Certified Specialist of Wine. Armed with both passion and extensive knowledge, Sarah began working in the wine industry in California, curating wine offerings for online retailers, honing the skills to help contribute to the success of Scout & Cellar.

    In this episode…

    Creating an authentic wine brand starts in the vineyard. So, how can you craft exceptional wines for a satisfying customer experience?

    Sarah Shadonix is pioneering a community of like-minded wine enthusiasts dedicated to crafting wines without the use of pesticides, artificial ingredients, or added sugar. From grape to bottle, Sarah is committed to delivering a Clean-Crafted™ wine focused on sustainability. Today, Sarah shares how you can deliver environmentally-friendly wines for the consumer.

    In this episode of The Alexi Cashen Podcast, Alexi sits down with Sarah Shadonix, Founder and CEO of Scout & Cellar, to discuss delivering a quality product through authenticity and transparency. Sarah shares the story behind launching an e-commerce wine brand, how to successfully deliver a consultant-based model, and the importance of making the consumer journey unique and engaging.

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    40 Min.
  • Almost Anything is Possible
    May 23 2022

    Bryan Monteleone is the Co-founder of Drinkubator, a company that lives at the collision of beverages and technology and leverages digital strategy for spirits, RTDs, wine, and non-alcoholic brands to help them make better business decisions based on live data and analytics.

    Bryan oversees business development and relationship management and brings his ability and experience in developing, building, and selling technology solutions to Drinkubator and its roster of clients. As a passionate tech geek, startup junkie, and serial entrepreneur, Bryan bridges an eye for emerging technology and online tactics together with his background in the craft alcohol business to help Drinkubator brand partners grow their footprint in the ever-growing and uber-competitive beverage industry.

    In this episode…

    How can your brand stay relevant in today's competitive digital market? Is it possible to tap into data to make better decisions and invest in a market where your beverage brand will succeed?

    The spirits digital market can be difficult to navigate. So, how can you find your niche and unlock your digital potential? Bryan Monteleone is a trailblazer in the digital industry and helps build successful spirits brands.

    By being digitally forward and paying attention to the data and analytics of where your customers are, you can accelerate your brand growth and drive sales. The industry is competitive, so it can be a game-changer if your brand focuses on reaching customers through monetizing available data.

    In this episode of The Alexi Cashen Podcast, join Alexi as she sits down with Bryan Monteleone, Co-founder of Drinkubator, to discuss navigating and overcoming digital marketing challenges for a spirits brand. Bryan talks about meeting brand needs in a digital space, the importance of flexible marketing strategies, and the endless possibilities of content delivery for spirits brands.

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    46 Min.
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