In this episode of TechSolutions4CUs, host John San Filippo spoke with Clair Finkenbinder, the co-founder and Chief Revenue Officer of Veritium. The conversation focused on how managed service providers (MSPs) operate within the financial sector and how Veritium is disrupting the traditional MSP market through its co-managed cloud model.
Redefining the MSP Model
Finkenbinder explained that traditional MSPs typically require a credit union to fully outsource a specific tech stack or function, which often leads to vendor lock-in and a loss of technology ownership. Veritium differentiates itself by ensuring that clients retain full ownership of their environments. Finkenbinder noted, "We're really trying to co-manage these environments with our customers and enable them, if they should want to develop the appropriate skill sets with the solutions we provide."
For instance, under their cloud networking solution, Veritium helps clients directly acquire their own data circuits and hardware infrastructure rather than leasing them through the provider. This approach allows institutions the flexibility to swap out specific services or vendors without having to replace their entire technical setup.
Zero Installation Fees and Outcome-Based Pricing
A primary element of Veritium’s business model is the complete elimination of upfront integration and installation fees. Instead of billing for hours spent on architecture and migration, the company charges a flat percentage based on the client's cloud spend. Finkenbinder stated, "We think you should pay for outcomes, not billable hours."
This fee structure ties Veritium's revenue directly to the client's financial performance. When Veritium actively monitors and optimizes an environment to decrease cloud spend, the amount the client pays to Veritium decreases as well. Finkenbinder highlighted this risk-sharing philosophy by offering an example of a client who chose to turn off an AWS cloud solution after a leadership change. Because the cloud spend dropped to zero, Veritium received no payment for the upfront setup work. However, this transparency avoided locking the client into a restrictive contract, preserving a partnership that eventually led to other projects.
Navigating AI and Compliance
Finkenbinder discussed how mid-tier and smaller credit unions frequently struggle to staff specialized technical roles for advanced projects like artificial intelligence (AI) and data analytics. Veritium mitigates this by providing access to its own global workforce to act as an extension of the credit union's staff.
When implementing AI internally or assisting clients with governance, Finkenbinder emphasized that human oversight remains critical. He stated, "Whoever is leveraging it is it needs to be the person responsible for the output."
Furthermore, the podcast touched upon regulatory compliance. Veritium maintains SOC compliance, undergoing annual audits and utilizing continuous AI-driven testing to monitor its internal systems. Finkenbinder concluded with the prediction that the financial industry is only at the beginning of the AI journey, comparing its ultimate societal impact to the introduction of the Internet.