Folgen

  • 027: how people less talented than you crush it in sync
    Oct 2 2024

    In this episode, Graham reveals why less talented producers and songwriters often outperform you in sync licensing. He shares his struggles with the "Perfection Trap" and how understanding the Pareto Principle helped him climb the ladder.

    Graham opens up about battling jealousy and resentment, offering hard-won insights for navigating the competitive sync landscape. He challenges conventional wisdom, explaining why doing less leads to more success in sync.

    Links: Sync Beast Accelerator | Instagram

    © 2024 Sync Beast LLC

    Mehr anzeigen Weniger anzeigen
    19 Min.
  • 026: the choice paradox and how limiting your focus gets more wins
    Sep 19 2024

    In this episode, Graham dives into the crucial role of focus in creating successful sync music. Concentrating on one project at a time is essential to your growth in sync licensing.

    Key topics covered:

    • How the brain's tendency to seek novelty hinders progress
    • Why sustained attention on single tasks = better quality + faster results
    • The importance of understanding your track's function in sync licensing
    • How “just write a good song” is a myth that kills your sync opportunities
    • How to align your music with client expectations and market preferences

    Listen in for insights on honing your focus, improving your craft, and navigating the subjective sync world. Learn how saying "no" to distractions and committing to one lane is your secret weapon in this competitive industry.

    Links: Sync Beast Accelerator | Instagram

    © 2024 Sync Beast LLC

    Mehr anzeigen Weniger anzeigen
    16 Min.
  • 025: how knowing your special sauce gets you further in sync
    Sep 6 2024

    In this episode, Graham talks about how finding your unique lane in sync licensing is crucial to your success. He dives into why showing up as yourself, playing into your strengths, and first impressions in this industry matter. Learn what it means to stand out by getting ultra clear on the value you bring to the table as a creator in sync.

    Links: Sync Beast Accelerator | Instagram

    © 2024 Sync Beast LLC

    Mehr anzeigen Weniger anzeigen
    17 Min.
  • 024: live strategy call with Graham inside the SBA
    Aug 22 2024

    In this episode, Graham shares a recent Sync Strategy call from inside the Sync Beast Accelerator. It’s the weekly call where everyone in the SBA gets clarity on the most profitable moves for their sync projects.

    Don’t sleep on taking notes. This session was a massive helping of strategy: Embodying the Sync Beast “method actor” approach, choosing the right references, perspective changes in lyrics, back catalog blues, innovating new sounds for sync, and the power of creating unexpected moments in your tracks.

    It’s all this episode, plus an invitation to join Graham and the Sync Beast crew for a live feedback + Q&A session. Sign up at the link below to get notified:

    SIGN-UP HERE → Sync Beast Immersive Feedback + Q&A Session

    © 2024 Sync Beast LLC

    Mehr anzeigen Weniger anzeigen
    48 Min.
  • 023: the method acting strategy to making music that brands can find and use
    Aug 8 2024

    In this episode, Graham shares his philosophy for embodying a character when writing and producing for sync. It’s not enough to write what you think you’re good at – New sync is all about serving clients what they expect in unexpected ways. From performance to production, the vivid character you become says everything about the value of your music.

    Listen to learn:

    → When to take on a character when writing for sync
    → Why unconventional music makes more money
    → How your tracks can stand out to clients

    Links: Sync Beast Accelerator | Instagram

    © 2024 Sync Beast LLC

    Mehr anzeigen Weniger anzeigen
    23 Min.
  • 022: how a failed custom demo helped me write my most valuable sync tracks
    Jul 26 2024

    In this episode, Graham shares how one of his biggest flubs as a budding composer shaped the rest of his career. And how cutting his teeth on tight deadline, custom brand demos was the best bootcamp for the sync licensing world.

    There’s always a W in an L.

    Links: Sync Beast Accelerator | Instagram

    © 2024 Sync Beast LLC

    Mehr anzeigen Weniger anzeigen
    20 Min.
  • 021: the true stakes of the sync game
    Jul 10 2024

    In this episode, Graham gives advice to the producers and songwriters who feel like life is squeezing a bit harder lately. As we progress in our career and lives, time shrinks, we’re needed in more places at once, and our creative capacity reaches a limit.

    In the fast changing sync licensing landscape, we can’t afford to gamble away our limited creative time and effort. Dive in with Graham on ways to sharpen your mind and focus in on the important things to maximize what you have left for sync when life asks more of you.

    • (00:40) - Strategy > Effort
    • (02:59) - Accuracy > Effort
    • (05:37) - Fewer tracks > More Effort
    • (08:41) - The climb > The top
    • (11:08) - Sync Beasts build their tracks like THIS!
    • (14:33) - Right tracks > More tracks

    Links: Sync Beast Accelerator | Instagram
    Mehr anzeigen Weniger anzeigen
    18 Min.
  • 020: why you need higher standards than everyone else in the new sync landscape
    Jun 27 2024

    In this episode, Graham gets real about what it takes to succeed in the new sync licensing landscape. He dives beyond the music itself, uncovering ways to raise your standards and set the bar sustainably.

    New sync is ultra-competitive – Which means staying ahead of the curve demands you think, feel, and do differently than every other player in the game. If you’re not cultivating a high standard in the value you bring to the table in sync, then this episode will help you rethink that.

    Links: Sync Beast Accelerator | Instagram

    © 2024 Sync Beast LLC

    Mehr anzeigen Weniger anzeigen
    22 Min.