In this episode, we dive deep into everything you need to know about being a small business on social media. Join us as we unravel the pros, cons, and practical insights surrounding social media and how you can start off a journey of your own.

Pros of Having Social Media: Discover how social media platforms can elevate a small business's visibility and establish meaningful connections. We share compelling case studies from various industries, showcasing businesses that thrived with a well-crafted social media presence.

Cons and Challenges: Every rose has its thorn, and social media is no exception. We tackle the time and resource constraints that small businesses may face and address the potential risks of negative feedback. How can businesses navigate these challenges effectively?

Starting Your Journey: Not all social media platforms are created equal. Learn how to identify the best platforms for your business based on your target audience, industry, and goals. It's about quality over quantity.

Questions or comments? Hit up Nate Baldwin on Instagram!

We dissect the rationale behind specialized market targeting with statistics and success stories at Stride Strategy. We’ll explore how niche businesses leverage their focused approach to reduce marketing costs, enhance word-of-mouth referrals, and carve out a space as thought leaders.