Stop the AI Hype! Here’s the Tactical Plan
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Next week we go tactical: AI tools that help you find customers, target them, message them, and convert them.
This week we talked about AI hype, conferences, and the wild claims people make about “AI expertise.”
Now we’re moving forward.
Next week’s episodes focus on tactical AI tools for business owners, especially:
- How to identify the right customers (demographics + psychographics)
- How to craft an offer that speaks to them
- How to message them on social and email
- What tools to use (and which are a waste)
- How to control tool costs and ensure 10x ROI
Sponsored by:
- Grata Software — custom AI + automation for small businesses
- Digital Strike — DIY training community for AI + automation
Drop a comment with the #1 thing you want AI to help you with:
Lead gen, sales, content, ops, or customer support.
00:00 This week recap: AI hype + misinformation
01:10 Disclaimer: marketers still help beginners
02:20 Sponsors: Grata Software + Digital Strike
03:00 Next week: tactical AI tools for business growth
04:10 Customer acquisition: who to target + why
05:10 Tool cost problem + how to think ROI
06:10 The 30-day podcast challenge + why I’m doing this
07:10 What topics do you want next?
#AI #Automation #SmallBusiness #Marketing #CustomerAcquisition
